Growth Marketing Group Lead: Scale Paid Channels

Intuit, Inc.; San Diego (CA); Presencial; USD 214.000 - 292.000; Jornada completa

Descripción de la vacante

Intuit, Inc. in San Diego, CA is seeking a Group Manager, Growth Marketing to own and scale paid revenue channels across all verticals in the CK platform.

You will lead a team of channel experts and partner cross-functionally with Product, Analytics, Finance, and Brand to build scalable growth programs. In this high-impact role you will define strategy across SEM, Display, Programmatic, Native, and App Display, drive budgets, and use data to optimize performance, reporting to senior leadership

Formación

• 10+ years in growth or performance marketing
• At least 3 years in a people management role
• Deep expertise in paid acquisition channels (SEM, Paid Social, OLV, Programmatic, App Display, Native)
• Proven track record of scaling paid programs to hit aggressive revenue targets
• Strong analytical skills with datasets and senior leadership presentation experience
• Experience managing multi-million dollar media budgets
• Excellent communication and cross-functional leadership skills

Responsabilidades

• Own end-to-end strategy, execution, and performance of paid acquisition channels (SEM, Display, Programmatic, Native, App Display)
• Define the channel investment roadmap and prioritize spend to maximize revenue across multiple products
• Set channel KPIs and OKRs aligned to revenue targets
• Lead updates to CFO and identify incremental investment opportunities
• Drive channel roadmaps with testing and optimizations
• Collaborate on go-to-market strategy for new product launches
• Partner with Product Marketing, Product, Analytics, Finance, and Brand for cohesive growth programs
• Align with Growth Tech on Martech stack and tracking requirements
• Manage multi-million dollar paid media budgets and relationships with vendors

Conocimientos

Growth marketing leadership

Channel strategy & optimization

Analytical storytelling

Cross-functional leadership

Budget & ROI optimization

Educación

MBA or equivalent analytical degree

Herramientas

Google Ads

Meta Ads Manager

DV360

The Trade Desk

Descripción del empleo

Intuit, Inc. in San Diego, CA is seeking a Group Manager, Growth Marketing to own and scale paid revenue channels across all verticals in the CK platform.

You will lead a team of channel experts and partner cross-functionally with Product, Analytics, Finance, and Brand to build scalable growth programs. In this high-impact role you will define strategy across SEM, Display, Programmatic, Native, and App Display, drive budgets, and use data to optimize performance, reporting to senior leadership