Growth Marketing Group Lead — Scale Paid Revenue

Intuit, Inc.; Charlotte (NC); On-site; USD 213,000 - 289,000; Full time

Benefits offered by this job

Cash bonus

Equity rewards

Benefits package

Job summary

Intuit, Inc. is seeking a Group Manager, Growth Marketing to own and scale our paid revenue channels across all verticals. You will lead a team of channel managers and partner with Product, Analytics, Finance and Brand to build scalable growth programs.

You will drive end-to-end channel strategy, optimize budgets, and mentor 6-9 managers while fostering experimentation and AI-enabled media buying to maximize revenue and customer growth.

Qualifications

• 10+ years in growth or performance marketing, with at least 3 years in a people management role.
• Deep expertise in paid acquisition channels (SEM, Paid Social, OLV, Programmatic, App Display, Native).
• Proven track record of scaling paid programs to hit aggressive revenue targets.
• Strong analytical skills — comfortable working with large data sets, building business cases, and presenting to senior leadership. Has worked with Media Mix Modeling measurement.
• Experience managing multi-million dollar media budgets.
• Excellent communication and cross-functional leadership skills.

Responsibilities

• Own end-to-end strategy, execution, and performance of paid acquisition channels.
• Define the channel investment roadmap and prioritize spend allocation to maximize revenue contribution across verticals.
• Set channel-level KPIs and OKRs aligned to revenue targets; hold the team accountable to results.
• Lead monthly updates to CFO and bring forward any incremental investment opportunities.
• Drive a by channel roadmap, with testing and optimizations, along with the channel leads.
• Partner with peer driving new member acquisition and top-of-funnel to recommend holistic budget allocations and plans that maximize one budget across multiple goals. Ensure offline media contribution is being capture in revenue reporting.

Skills

Growth marketing

Channel strategy

Leadership

Analytics

Budget management

Communication

Education

MBA or equivalent

Tools

Google Ads

Meta Ads Manager

DV360

The Trade Desk

Job description

Intuit, Inc. is seeking a Group Manager, Growth Marketing to own and scale our paid revenue channels across all verticals. You will lead a team of channel managers and partner with Product, Analytics, Finance and Brand to build scalable growth programs.

You will drive end-to-end channel strategy, optimize budgets, and mentor 6-9 managers while fostering experimentation and AI-enabled media buying to maximize revenue and customer growth.