Growth Marketing & Events Specialist

ALKU; Shawsheen Village (MA); On-site; USD 60,000 - 80,000; Full time

Benefits offered by this job

Medical, dental, and vision

401(k) match

Equity plan

PTO package, plus birthdays off andvol

Paid holidays

Student Loan Reimbursement

Fitness reimbursement

ERGs

Job summary

ALKU is a specialized staffing firm seeking a Growth Marketing Coordinator in Massachusetts. You will execute multi-channel campaigns, drive lead generation, and support tradeshow marketing to boost audience engagement.

You will manage paid channels (Google Ads, LinkedIn, Meta, HubSpot), build nurture workflows, analyze performance data, and coordinate events to maximize ROI across divisions.

Qualifications

• 2-4 years of proven experience in growth marketing or related roles.
• Experience with multi-channel marketing and campaigns.
• Familiarity with marketing automation and CRM systems.

Responsibilities

• Execute multi-channel marketing campaigns to drive user acquisition and growth.
• Develop and implement lead generation strategies supporting inbound and applicant leads.
• Manage nurture workflows to move leads through the funnel.
• Monitor campaign performance and identify optimization opportunities.
• Collaborate to create audience personas and messaging for campaigns.
• Manage paid media across Google Ads, LinkedIn, and Meta.
• Plan and execute tradeshows and conferences, including booth logistics.
• Serve as on-site liaison at events and manage vendor relations.
• Track event ROI and prioritize future events.
• Maintain up-to-date marketing materials for sales and recruiting.
• Support launches and messaging updates with leadership.

Skills

Growth marketing

Lead generation

Digital marketing

Campaign management

Analytics

Education

BS/BA in Marketing or related field

Tools

HubSpot

Google Analytics

Google Ads

LinkedIn Campaign Manager

Meta Business Suite

Job description

ALKU is a specialized staffing firm seeking a Growth Marketing Coordinator in Massachusetts. You will execute multi-channel campaigns, drive lead generation, and support tradeshow marketing to boost audience engagement.

You will manage paid channels (Google Ads, LinkedIn, Meta, HubSpot), build nurture workflows, analyze performance data, and coordinate events to maximize ROI across divisions.