Growth Lead (Fully Remote)

Unknown; United States; Remote; USD 140,000 - 200,000; Full time

Job summary

A fast-growing early-stage B2B software company is hiring a Lead Growth to own demand generation, product marketing, and sales enablement. You’ll report to the CEO and own the funnel from campaign strategy through closed-won.

You’ll plan and run integrated campaigns for product launches and company announcements, build demand across paid, owned, and earned channels, and optimize workflows integrating HubSpot, product data, and marketing channels.

Responsibilities

• Plan and run integrated campaigns for product launches, category moments, and company announcements.
• Build and optimize demand generation across paid, owned, and earned channels, tracking impact through closed-won.
• Develop growth workflows, integrations, and AI-assisted processes connecting HubSpot, product data, and marketing channels.

Job description

• Lead growth across demand generation, product marketing, and sales enablement at an early-stage B2B software company.
• Report directly to the CEO and own the funnel from campaign strategy through closed-won.

What You'll Do:

• Plan and run integrated campaigns for product launches, category moments, and company announcements.
• Build and optimize demand generation across paid, owned, and earned channels, tracking impact through closed-won.
• Develop growth workflows, integrations, and AI-assisted processes connecting HubSpot, product data, and marketing channels.

What We're Looking For:

• Six to eight years of experience in high-growth environments, ideally B2B software, with ownership of growth, content, or demand generation.
• Technical fluency with marketing automation, analytics, CMS platforms, and hands-on experience with Claude or similar AI tools.
• Strong English writing, sound design judgment, and an organized, autonomous working style.

Location:

• Remote with required availability within three hours of the Central European Time zone.

Early-stage B2B software company focused on user-led growth. The team works remotely within Central European Time hours and leverages AI tools to scale operations.