Growth Hunter for Digital Marketing Solutions

Tower Marketing; Lancaster (Lancaster County); On-site; USD 45,000 - 65,000; Full time

Job summary

Tower Marketing in Lancaster, PA is seeking a Business Development Specialist with a hunter mentality to drive new client opportunities for the agency. You will navigate complex org structures, contact decision‑makers, and craft proposals tied to the agency’s services, turning prospects into our next clients.

You will collaborate with in-house designers, developers, and marketers, document interactions in the CRM, manage timelines, and report weekly forecasted opportunities.

Qualifications

• Bachelor’s degree in marketing or related field preferred.
• 3+ years of experience in a sales position.
• 1-2 years experience in a digital marketing agency: website development, internet marketing.

Responsibilities

• Lead business development efforts to contact leads on the agency’s in-house list, CRM prospects, and new prospects that fit the agency’s targeted client profile.
• Initiate contact with new prospects to generate and qualify leads and identify solutions.
• Create detailed proposals and present them to prospects to secure approvals.
• Attend webinars or events to connect with new business opportunities.
• Collaborate with in-house designers, developers, and internet marketing specialists.
• Document prospect interactions in the CRM and report weekly forecasts.

Skills

Lead generation

CRM experience

Prospecting

Proposal development

Communication

Strategic thinking

Education

Bachelor's degree in marketing or related field

Tools

CRM systems (ActiveCampaign/HubSpot)

Google Suite

Project management tools (Teamwork, ActiveCollab)

Job description

Tower Marketing in Lancaster, PA is seeking a Business Development Specialist with a hunter mentality to drive new client opportunities for the agency. You will navigate complex org structures, contact decision‑makers, and craft proposals tied to the agency’s services, turning prospects into our next clients.

You will collaborate with in-house designers, developers, and marketers, document interactions in the CRM, manage timelines, and report weekly forecasted opportunities.