Growth-Focused Web Manager

Apollo Theater; New York (NY); Hybrid; USD 70,000 - 90,000; Full time

Job summary

The Apollo Theater seeks a Website Manager to oversee the day-to-day management, publishing, optimization, and performance of its digital ecosystem. You will steward Apollo's public-facing website, ensuring digital experiences support ticket sales, audience engagement, fundraising, memberships, and educational initiatives.

The role requires a strong foundation in website management, CMS administration (Webflow), UX, analytics, and content operations, with hybrid work in New York, NY.

Qualifications

• Experience managing a public-facing website across multiple channels.
• Ability to create, update, and publish event pages, landing pages, and campaign pages.
• Knowledge of accessibility standards and best practices.

Responsibilities

• Website Administration: Serve as the primary administrator for Apollo's website and Webflow content management system.
• Content Publishing: Create, update, and publish event pages, landing pages, campaign pages, and institutional content across the Apollo website.
• Content Governance: Ensure website content remains accurate, timely, brand-aligned, and optimized for user engagement.
• Site Organization: Maintain website architecture, navigation, page hierarchy, and content organization to support audience discovery and ease of use.
• Publishing Operations: Support high-volume publishing needs associated with performances, festivals, educational programming, fundraising campaigns, memberships, and special initiatives.
• UX Enhancement: Support continuous improvements to user experience, navigation, usability, and conversion performance.
• Mobile Optimization: Monitor and improve website performance across mobile, tablet, and desktop experiences.
• SEO & Content Strategy Support: Implement SEO best practices across website content, pages, and campaigns.
• Content Collaboration: Partner with content, communications, and marketing teams to support editorial, campaign, and storytelling initiatives.
• Audience Growth: Contribute to content growth strategies that increase visibility and website traffic.

Skills

Website management

Content publishing

SEO

UX

Analytics

Accessibility

Tools

Webflow CMS

Job description

The Apollo Theater seeks a Website Manager to oversee the day-to-day management, publishing, optimization, and performance of its digital ecosystem. You will steward Apollo's public-facing website, ensuring digital experiences support ticket sales, audience engagement, fundraising, memberships, and educational initiatives.

The role requires a strong foundation in website management, CMS administration (Webflow), UX, analytics, and content operations, with hybrid work in New York, NY.