Growth-Focused Marketing Coordinator

Healthworks Medical Llc; Paducah (KY); Presencial; USD 42 000 - 64 000; Tempo integral

Resumo da oferta

HealthWorks Medical is seeking a Marketing Coordinator to lead day-to-day marketing execution from our Paducah office. You will translate commercial priorities into campaigns, content, events, and measurable results, collaborating with the CEO, BDM, and clinical leaders to drive demand and qualified opportunities.

Ideal candidates have a bachelor’s degree in Marketing or related field, strong writing and video skills, CRM familiarity, and the ability to simplify healthcare messages for employer

Qualificações

• Bachelor’s degree in Marketing, Communications, Business or related field preferred.
• Experience in marketing, communications, content creation, digital campaigns or related work.
• Strong writing, interpersonal communication, and organizational skills.
• Comfort creating short-form video and basic filming/editing; podcast experience a plus.
• Familiarity with social media, email marketing, CRM systems, website content, and analytics.
• Ability to simplify complex healthcare services into clear employer-facing messages.
• On-site collaboration across executive, sales, clinical, and operations teams in Paducah.

Responsabilidades

• Execute the annual marketing plan and rolling campaign calendar with leadership.
• Develop campaigns, content, events, and materials to generate demand and opportunities.
• Coordinate activity across service lines, industries, and priority markets.
• Build and track campaigns, lead sources, and handoffs to Business Development.
• Create and distribute website, email, social, digital, and print content consistent with brand.
• Schedule events, webinars, podcasts, and thought-leadership activities.
• Manage CRM data quality, reporting, and lead attribution; support SEO/digital ads.

Conhecimentos

Content creation

Video editing

CRM systems

Email marketing

Analytics

Social media

Copywriting

Project management

Formação académica

Bachelor's degree in Marketing

Communications

Business

Ferramentas

CRM software

Video editing tools

SEO/SEM

Web CMS

Descrição da oferta de emprego

HealthWorks Medical is seeking a Marketing Coordinator to lead day-to-day marketing execution from our Paducah office. You will translate commercial priorities into campaigns, content, events, and measurable results, collaborating with the CEO, BDM, and clinical leaders to drive demand and qualified opportunities.

Ideal candidates have a bachelor’s degree in Marketing or related field, strong writing and video skills, CRM familiarity, and the ability to simplify healthcare messages for employer