Growth-Focused Internet Marketing Coordinator

GenuinePartsGiant; Los Angeles (CA); On-site; USD 52,000 - 76,000; Full time

Job summary

Genuine Parts Giant, Inc. in Los Angeles is seeking an Internet Marketing Coordinator who is a creative, self-starter able to support marketing strategy, analysis and campaign execution. You will help implement solutions and develop social media content to boost online presence, drive website traffic and revenue growth.

A strong understanding of social platforms and analytics is required. This role emphasizes a customer-first mindset and collaboration with the Marketing Manager to optimize

Qualifications

• BA/BS - Business, Marketing, Communications or Related Field.
• 1+ year Marketing.
• 1+ Social Media (Facebook, Instagram, X, TIK TOK, WeChat).
• Familiarity with e-commerce platforms and strategies.

Responsibilities

• Conduct marketing research to identify industry trends, opportunities for promotion and growth.
• Track customer feedback and reviews on platforms like Trustpilot to maintain a positive online presence.
• Develop and implement marketing strategy according to objectives and budget.
• Monitor market trends and adjust strategies accordingly.
• Execute social media strategy and optimize company pages to increase visibility.
• Assist with additional projects as needed.

Skills

Social media management

Content creation

Marketing analytics

Customer-centric mindset

Excellent communication

Education

BA/BS in Marketing, Communications, or related field

Tools

Google Analytics

Trustpilot

Social media platforms (Facebook, Instagram, X, TikTok, WeChat)

Job description

This is an exciting opportunity to be part of a fast-growing company and help shape the future of automobile aftermarket and beyond. We are looking for an Internet Marketing Coordinator who is a creative, self-starter driven individual who can efficiently assist and maneuver the ins and outs of marketing strategy, analysis and campaign execution. Essential to the job are both a customer-first mindset and experience improving online customer experiences. You will assist the Marketing Manager with implementing marketing solutions and practices. You will also assist in developing and executing social media strategies with engaging content to optimize company online presence and foster community interaction while driving website traffic and revenue growth. The ideal candidate should possess a comprehensive understanding of various social media platforms and how to optimize content for maximum engagement.

Responsibilities

• Conduct marketing research according to company's need in order to identify industry trends, opportunities for promotion and growth.
• Actively track and engage with customer feedback and reviews on platforms like Trustpilot and online communities such as Reddit to ensure timely responses and maintain a positive online presence.
• Develop and implement marketing strategy according to objectives and budget.
• Monitor market trends and adjust strategies accordingly.
• Execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification. Set up and optimize website/company pages within each social media platform to increase the visibility of company's social content.
• Help with other project or tasks as needed.

Key Skills

• Must have a positive attitude with excellent multitasking ability, time management skills, and organizational proficiency.
• Must be attentive to detail, have problem solving capabilities, and be versatile to change
• Customer oriented focus with strong verbal and written communication skills
• Social networking experience and knowledge or social analytics tools
• Knowledge of online marketing, market research techniques, and good understanding of major marketing
• Knowledge of social media, web analytics, and keyword search

Job Qualification

• BA/BS - Business, Business Administration, Marketing, Communications, Public Relations or Relevant Field
• 1+ year Marketing
• 1+ Social Media (Facebook, Instagram, X, TIK TOK, WeChat)
• Familiarity with e-commerce platforms and strategies.

About Us

We are one of the fastest-growing E-commerce companies in the automotive industry. We are the most trusted source on the internet for genuine (OEM) automotive parts and accessories by offering stellar customer service, quick delivery, and superior shopping experience. We've helped millions of people worldwide with car parts when their car breaks down, solved their concern on products and orders. Please visit our site

Some of our top-performing websites in our business portfolio are listed in Newsweek's "America's Best Online Shops 2025." These include:

• www.toyotapartsdeal.com
• www.hyundaipartsdeal.com
• www.moparpartsgiant.com

Read the full article here: Sport, Outdoor & Motor - Newsweek Ranking