Growth-Focused Events Marketing Lead

Medtelligent; Chicago (IL); Hybrid; USD 85,000 - 100,000; Full time

Benefits offered by this job

Flexible work arrangements

Medical insurance

Dental insurance

Vision insurance

401(k) matching

Paid parental leave

PTO

Job summary

ALIS seeks an Events Marketing Manager to own the event strategy and execution from start to finish, including conferences, customer events, executive dinners, field programs, and new experiences.

The role partners with Sales, Customer Success, Marketing, Product, and Leadership to align events with business goals, manage budgets and vendors, and develop scalable event processes that drive pipeline and measurable ROI.

Qualifications

• 8+ years of experience leading B2B event marketing programs from strategy through execution.
• Track record of using events to generate pipeline and strengthen customer relationships.
• Experience backing recommendations with data, business impact, and ROI.
• Ability to drive alignment across teams without formal authority.
• Ability to manage multiple complex projects with attention to detail.
• Experience creating memorable live events.

Responsibilities

• Own the strategy, planning, and execution of our annual user conference (FWD).
• Evaluate and prioritize conferences, sponsorships, customer events, and field marketing opportunities.
• Establish measurable goals and success metrics for every event.
• Lead planning and execution for conferences, trade shows, executive dinners, customer events, and networking programs.
• Manage budgets, logistics, vendor relationships, sponsorship deliverables, and onsite execution.
• Partner with Sales, Customer Success, Product, and Leadership to align events with business goals.
• Develop repeatable event processes and playbooks to improve efficiency and consistency.
• Track performance, pipeline contribution, influenced revenue, and ROI.
• Deliver post-event analysis and recommendations to leadership.
• Own event budgets and ensure investments align with expected business outcomes.
• Track event performance and reporting to inform future investment decisions.
• Manage relationships with vendors, venues, agencies, and conference organizers.
• Improve reporting, forecasting, and operational processes that support event marketing at scale.

Skills

Event marketing

Project management

Data-driven decisions

Cross-functional collaboration

Tools

HubSpot

Cvent

Job description

ALIS seeks an Events Marketing Manager to own the event strategy and execution from start to finish, including conferences, customer events, executive dinners, field programs, and new experiences.

The role partners with Sales, Customer Success, Marketing, Product, and Leadership to align events with business goals, manage budgets and vendors, and develop scalable event processes that drive pipeline and measurable ROI.