Growth-Focused Digital Performance Marketing Lead (Remote)

Studio McGee; Utah; Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Open PTO and paid company holidays

401k Employer match - 100% of deferral

Exclusive 50% off Team Member discount

Beautiful office space with remote or‑

Collaborative, creative culture with成长

Job summary

Studio McGee is seeking a Digital Performance Marketing Manager to lead paid media, SEO, and the affiliates program in a flexible remote/hybrid role. You will partner with an external agency, optimize multi-channel campaigns, and drive ROI across paid digital, affiliate, and direct mail channels.

The candidate will own analytics using GA4, Looker, and Tableau, and collaborate with WebOps, Lifecycle & Retention, Marketing, and Product to align strategies and reporting.

Qualifications

• 4–6 years in paid media management, SEM, and/or SEO roles with proven ROI improvement.
• Strong analytical mindset and data-driven decision making.
• Experience managing multi-channel budgets including affiliate programs.
• Collaborative work across brand, creative, and operations teams.

Responsibilities

• Lead paid media strategy across search, social, display, and programmatic channels.
• Oversee SEO strategy and collaborate with agency for SEM execution.
• Manage external paid media agency and optimize campaigns for ROI.
• Coordinate budgets, pacing, and financial reporting with Finance.
• Align paid media with brand storytelling and lifecycle/retention programs.
• Own analytics framework using GA4, Looker, Tableau; translate insights into actions.
• Collaborate with WebOps, Marketing, Product, and other teams to meet goals.

Skills

Paid media management

SEO optimization

Analytics & ROI

Cross-functional collaboration

Budget management

Agency management

Tools

Google Ads

Meta Ads Manager

Google Search Console

SEMRush

BrightEdge

GA4

Looker

Tableau

Affiliate platforms

Job description

Studio McGee is seeking a Digital Performance Marketing Manager to lead paid media, SEO, and the affiliates program in a flexible remote/hybrid role. You will partner with an external agency, optimize multi-channel campaigns, and drive ROI across paid digital, affiliate, and direct mail channels.

The candidate will own analytics using GA4, Looker, and Tableau, and collaborate with WebOps, Lifecycle & Retention, Marketing, and Product to align strategies and reporting.