Growth‑Focused Digital Marketing Specialist

Troon; Scottsdale (AZ); On-site; USD 52,000 - 76,000; Full time

Benefits offered by this job

Healthcare Benefits

401(k) with employer match

Paid time off

Job summary

Troon, the global leader in golf and club hospitality, seeks a Digital Marketing Associate to join our Scottsdale headquarters. The role supports websites, email, and app tools, optimization strategies, and ROI-driven campaigns across Google Ads, Meta, and more.

You will collaborate with IT, operations, international teams and agencies, build executive dashboards, monitor SEO/AEO/GEO efforts, and help scale our digital programs to drive revenue and lead generation for clubs and clients.

Qualifications

• Bachelor's degree in Marketing, Digital Media, Communications, or equivalent experience.
• At least 2 years of digital marketing experience.
• Strong knowledge of web analytics, SEO, SEM, and paid media.
• Experience with CMS and enterprise software partnerships.

Responsibilities

• Oversee analytics and reporting across web, email, and mobile apps for leadership.
• Build dashboards using Looker Studio, Power BI, or similar BI tools.
• Optimize websites with content management, SEO, AI-driven optimization.
• Manage and support white-labeled golf course apps and API integrations.
• Lead paid media campaigns across Google Ads, Meta, LinkedIn to drive revenue.

Skills

Digital marketing

Web analytics

SEO/AEO/GEO

Paid media

Cross-functional collaboration

Leadership

Education

Bachelor's degree in Marketing, Digital Media, Communications, or equivalent

Tools

Google Analytics

Google Tag Manager

Looker Studio

Power BI

Content Management Systems

Job description

Troon, the global leader in golf and club hospitality, seeks a Digital Marketing Associate to join our Scottsdale headquarters. The role supports websites, email, and app tools, optimization strategies, and ROI-driven campaigns across Google Ads, Meta, and more.

You will collaborate with IT, operations, international teams and agencies, build executive dashboards, monitor SEO/AEO/GEO efforts, and help scale our digital programs to drive revenue and lead generation for clubs and clients.