Growth-Focused Digital & Local Marketing Specialist

Campbell Oil Company; Elizabethtown (NC); On-site; USD 50,000 - 70,000; Full time

Benefits offered by this job

Family atmosphere

Benefits to fit your needs

Paid time off

Paid Gym Memberships

Team building

Flexible schedules

Professional training

Advancement opportunities

Job summary

Minuteman Food Mart is seeking a Digital & Channel Marketing Specialist to lead social media content, paid digital campaigns, and local store marketing efforts. You will collaborate with Operations, Loyalty & CRM, and field leadership to drive traffic, sales, and customer engagement.

The role requires hands-on marketing execution, strong writing, and experience across social, digital, and in-store channels, with opportunities for professional growth in a family-led company.

Qualifications

• 3-6 years in digital marketing, social media, local marketing, or marketing communications.
• Hands-on management of social media content and paid digital campaigns.
• Strong writing and editing for short-form customer communications.
• Proficiency with Canva, Adobe Photoshop, Illustrator.

Responsibilities

• Manage the day-to-day content calendar and publish content for branded social channels.
• Manage boosted posts and paid digital campaigns within budgets.
• Monitor comments and messages and coordinate with Operations to address questions.
• Track reach, engagement, traffic, and campaign performance; adjust as needed.
• Develop creative for in-store and digital platforms and adapt copy for various formats.

Skills

Digital marketing

Social media management

Content creation

Writing & editing

Analytics

Project management

Education

Bachelor's degree in Marketing/Communications/Business/Graphic Design

Tools

Canva

Adobe Photoshop

Illustrator

Microsoft Excel

PowerPoint

Word

Job description

Minuteman Food Mart is seeking a Digital & Channel Marketing Specialist to lead social media content, paid digital campaigns, and local store marketing efforts. You will collaborate with Operations, Loyalty & CRM, and field leadership to drive traffic, sales, and customer engagement.

The role requires hands-on marketing execution, strong writing, and experience across social, digital, and in-store channels, with opportunities for professional growth in a family-led company.