Growth-Focused Advertising Product Marketing Manager

GrubHub Inc.; Chicago (IL); Hybrid; USD 115,000 - 122,000; Full time

Benefits offered by this job

Equity and 401(k)

Health, dental, vision plans

Disability coverage

Paid time off and vacation

Job summary

Grubhub Inc. is seeking a strategic Product Marketing Manager to drive growth in our advertising business. You will define positioning, messaging, and go-to-market for offsite ad products, audience segmentation, and bundled services.

You will collaborate with Product, Engineering, Sales, and Marketing to translate market intelligence into revenue opportunities and merchant success, reporting to the Sr. Manager - Advertising. Hybrid work in the Chicago area.

Qualifications

• Proven track record in product marketing for ad tech or retail media networks.
• Experience defining product positioning and bringing ad products to launch.
• Strong analytical mindset with ability to translate data into strategies.

Responsibilities

• Lead GTM strategy and positioning for ad products across merchant tiers.
• Define value propositions and commercial packaging for advertising offerings.
• Commercialize new ad experiences and audience targeting capabilities.
• Develop ROI narratives, case studies, and attribution positioning.
• Create bundled advertising packages to drive merchant investment.
• Conduct market research to prioritize target merchant personas and drive leads.

Skills

Go-To-Market strategy

Advertising product strategy

Data analysis (SQL, Tableau, Excel)

Sales enablement

Cross-functional collaboration

Education

Bachelor’s Degree

MBA or advanced degree

Tools

SQL

Tableau

Excel

Job description

Grubhub Inc. is seeking a strategic Product Marketing Manager to drive growth in our advertising business. You will define positioning, messaging, and go-to-market for offsite ad products, audience segmentation, and bundled services.

You will collaborate with Product, Engineering, Sales, and Marketing to translate market intelligence into revenue opportunities and merchant success, reporting to the Sr. Manager - Advertising. Hybrid work in the Chicago area.