Growth & Experimentation Analyst

BritBox; New York (NY); On-site; USD 77,000 - 94,000; Full time

Job summary

BritBox International in New York is seeking an Experimentation Analyst to collaborate with Marketing, Creative, UX and Product to design, execute, and monitor tests. You’ll manage the day-to-day A/B workflow and translate results into actionable insights to improve paid media, trial-to-paid conversion, LTV and retention.

This role emphasizes data-driven decision making, stakeholder communication, and continuous optimization to grow subscriber engagement and revenue in a fast-paced media

Qualifications

• Bachelor’s degree in Marketing, Business, Data Science, or a related field.
• Experience in testing, optimization, or analytics, preferably in a digital or subscription-based environment.
• Familiarity with A/B testing platforms and analytics tools.

Responsibilities

• Test Setup & Execution: Assist in designing and implementing A/B tests and multivariate tests for campaigns and subscriber strategies.
• Project Management: Track tests centrally and update timelines and details.
• Monitoring & Reporting: Regularly monitor test performance and compile actionable reports.
• Data Analysis: Use analytics tools to evaluate behavior and conversion metrics.
• Collaboration: Work with marketing, creative, UX and product to align tests with goals.

Skills

Analytical thinking

Communication skills

Project management

Data-driven decision making

Education

Bachelor’s degree in Marketing, Business, Data Science, or a related field

Tools

Optimizely

GA4

SQL

Tableau

Excel

Marketing automation tools

Job description

BritBox International in New York is seeking an Experimentation Analyst to collaborate with Marketing, Creative, UX and Product to design, execute, and monitor tests. You’ll manage the day-to-day A/B workflow and translate results into actionable insights to improve paid media, trial-to-paid conversion, LTV and retention.

This role emphasizes data-driven decision making, stakeholder communication, and continuous optimization to grow subscriber engagement and revenue in a fast-paced media