Growth-Driven VP of Marketing & E‑commerce

A Hiring Company; Lafayette (IN); On-site; USD 120,000 - 150,000; Full time

Job summary

A leading company in growth marketing is seeking an experienced VP of Marketing and E-commerce to lead efforts in driving revenue, customer, and subscription growth. The ideal candidate will possess 8–12+ years of experience in e-commerce, a strong leadership background, and expertise in creating innovative marketing strategies that align with company vision. You will be responsible for developing and executing comprehensive marketing plans, managing metrics for customer acquisition and retention, and fostering a high-performance culture within the team.

Qualifications

• 8–12+ years in ecommerce or DTC marketing.
• Experience at a $10M–$50M ecommerce brand.
• Proven success owning CAC, LTV, and growth targets.

Responsibilities

• Independently manage the marketing and e-commerce function.
• Develop and implement marketing strategies aligned with company goals.
• Balance strategic planning with hands-on operational management.

Skills

Data-driven marketing

Leadership skills

E-commerce execution

Customer acquisition strategies

Budgeting and ROI discipline

Education

Bachelor’s degree in marketing or related field

Job description

A leading company in growth marketing is seeking an experienced VP of Marketing and E-commerce to lead efforts in driving revenue, customer, and subscription growth. The ideal candidate will possess 8–12+ years of experience in e-commerce, a strong leadership background, and expertise in creating innovative marketing strategies that align with company vision. You will be responsible for developing and executing comprehensive marketing plans, managing metrics for customer acquisition and retention, and fostering a high-performance culture within the team.