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Job summary
A growing home goods company seeks an experienced VP of Marketing & E-commerce to drive revenue and customer growth through innovative strategies. The successful candidate will manage marketing functions, analyze key performance indicators to optimize campaigns, and lead a team to enhance customer loyalty. This is an on-site role in Lafayette, IN that focuses on strategic growth and operational excellence. If you are passionate about marketing and want to make an impact, apply now.
Qualifications
8–12+ years in ecommerce or DTC marketing.
Experience at a $10M–$50M ecommerce brand.
Proven success owning CAC and LTV.
Responsibilities
Develop and implement marketing strategies aligned with company goals.
Monitor performance metrics to optimize marketing efforts.
Manage and develop a marketing team for improved performance.
Skills
Customer acquisition strategies
Data-driven decision making
Leadership skills
Team management
Budgeting and forecasting
Education
Bachelor’s degree in marketing or business administration
Job description
A growing home goods company seeks an experienced VP of Marketing & E-commerce to drive revenue and customer growth through innovative strategies. The successful candidate will manage marketing functions, analyze key performance indicators to optimize campaigns, and lead a team to enhance customer loyalty. This is an on-site role in Lafayette, IN that focuses on strategic growth and operational excellence. If you are passionate about marketing and want to make an impact, apply now.