Growth-Driven SEO Strategist — AI-Savvy, Flexible Hours

MadAveGroup

Toledo (OH)

On-site

USD 60,000 - 75,000

Full time

11 days ago

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Benefits offered by this job

Health Insurance Plans

401K with Company Match

Ongoing Training Programs

MadAveGroup Fitness Program/Bonuses

Flexible Office/Work Hours

Job summary

MadAveGroup in Toledo, OH is seeking an SEO Specialist who loves clarity and measurable growth. You will own keyword research, content strategy, and on-page optimization for client websites, driving organic visibility and traffic.

You will use AI tools to accelerate research, conduct audits, manage local listings and report progress monthly. Collaboration with writers, designers and developers is essential, with ongoing learning of GEO and AI search trends.

Qualifications

Three years of digital marketing experience with a strong focus on SEO and content strategy.
Demonstrated results growing organic visibility, rankings and traffic for websites and content you personally optimized.
Strong content instincts: you can see both what it needs to rank and what it needs to actually help the reader.
Working knowledge of technical SEO and when to hand issues to a developer.
Familiarity with GEO and how AI search is changing performance.
Working fluency with AI tools, including assistants such as ChatGPT or Claude and the AI features built into SEO, content and analytics platforms, plus the judgment to know when not to use them.
Comfort with GA4, Google Search Console and a rank-tracking platform such as Semrush.
Strong analytical skills and clear written and verbal communication

Responsibilities

Own keyword research and content strategy for client websites, building topic and keyword plans and briefing writers.
Optimize existing content and on-page elements to grow organic visibility and traffic.
Optimize content and structured data for GEO, earning visibility in AI-generated search results.
Conduct site audits covering crawlability, indexation, architecture, structured data and page speed; prioritize fixes with developers.
Manage local listings and local search presence, including Google Business Profile.
Monitor rankings, organic traffic, AI search visibility and local performance; turn findings into actionable recommendations.
Report monthly on assigned client accounts against goals.
Use AI tools to move faster on keyword research, competitive analysis, briefs, audits and reporting; verify all outputs.
Partner with writers, designers and developers to implement recommendations.
Stay current on algorithm updates and AI search developments.