Growth-Driven Product Marketing Manager

Realpage; Boston (MA); On-site; USD 85,000 - 145,000; Full time

Benefits offered by this job

Health, dental, and vision insurance

Retirement plan with company match

Paid time off and holidays

Professional development opportunities

Performance-based bonus

Job summary

RealPage in Boston is seeking a product marketing professional to drive positioning, messaging, and sales enablement across growth teams. You will translate complex product capabilities into clear buyer stories, develop campaigns, and create tools that accelerate the sales cycle.

You will partner with Sales, Growth Marketing, and Product to ensure alignment, market insight, and competitive differentiation, while supporting product launches and go-to-market readiness across the prospect journey.

Qualifications

• 3+ years in product marketing or related function.
• Experience partnering with sales to generate pipeline.
• Strong writing and editing skills for diverse audiences.
• Experience in SaaS and B2B markets.
• Bachelor’s degree preferred.

Responsibilities

• Develop differentiated positioning, messaging, and materials for products.
• Partner with Sales to create enablement tools and battlecards.
• Collaborate with Growth to build prospect-focused messaging and campaigns.
• Translate product capabilities into buyer stories and outcomes.
• Lead market and competitive analysis to guide strategy.
• Develop competitive intelligence to support sales differentiation.
• Support go-to-market planning and product launches.
• Create sales and marketing content for various channels.
• Educate teams with live trainings and updates.
• Establish feedback loops to improve messaging and content.

Skills

Product marketing

Sales enablement

Go-to-market strategy

Competitive intelligence

Storytelling

Education

Bachelor's degree preferred

Job description

RealPage in Boston is seeking a product marketing professional to drive positioning, messaging, and sales enablement across growth teams. You will translate complex product capabilities into clear buyer stories, develop campaigns, and create tools that accelerate the sales cycle.

You will partner with Sales, Growth Marketing, and Product to ensure alignment, market insight, and competitive differentiation, while supporting product launches and go-to-market readiness across the prospect journey.