Growth-Driven Paid Media Strategist

Power Digital

United States

Remote

USD 70,000 - 95,000

Full time

2 days ago
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Job summary

Power Digital, an AI-Native Growth Firm, is seeking a Paid Advertising Strategist to own execution and growth of campaigns across paid social and paid media. You will partner with account leadership to shape strategy, own reporting and optimizations, and leverage AI tools to drive performance.

Advanced English is required and a client-focused mindset is essential. You will manage campaigns across Meta, Google, LinkedIn, YouTube and Bing, collaborating with Specialists, and communicating progress

Qualifications

  • 2–3 years of digital marketing experience, with 1–2 years in an agency setting.
  • Minimum 2 years of direct response marketing; e-commerce, lead gen or B2B.
  • Minimum 2 years of experience with Meta Ads for direct response campaigns.
  • Hands-on SEM experience including keyword research and optimization.
  • Strong communication and project management skills.
  • Ability to leverage AI to optimize marketing processes.

Responsibilities

  • Own execution and performance of campaigns across paid social & paid media platforms.
  • Lead builds, optimizations, and reporting across Meta, Google, LinkedIn, YouTube and Bing.
  • Coordinate with account leadership to evolve strategy within the media mix.
  • Manage client budgets and advise on budget changes based on expertise.
  • Deliver clear performance insights and strategic recommendations to clients.
  • Collaborate with Specialists to implement campaigns and optimizations.

Skills

Digital marketing
Agency experience
Client communication
Strategic thinking
Data-driven

Tools

Meta Ads
Google Ads
LinkedIn Ads
YouTube Ads
Bing Ads
Google Analytics
Excel

Job description

Power Digital, an AI-Native Growth Firm, is seeking a Paid Advertising Strategist to own execution and growth of campaigns across paid social and paid media. You will partner with account leadership to shape strategy, own reporting and optimizations, and leverage AI tools to drive performance.

Advanced English is required and a client-focused mindset is essential. You will manage campaigns across Meta, Google, LinkedIn, YouTube and Bing, collaborating with Specialists, and communicating progress

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