Growth-Focused Paid Ads Specialist

Power Digital; United States; Remote; USD 60,000 - 90,000; Full time

Job summary

Power Digital is seeking a Paid Advertising Specialist to support the execution and performance of paid campaigns for core clients, working closely with lead Strategists or managing end-to-end strategy for a select group.

You’ll optimize campaigns across Meta, Google, TikTok, and more, with a focus on data-driven decisions, reporting, and client communication. This role emphasizes ownership, reliability, and strategic thinking.

Qualifications

• 1–2 years of digital marketing experience, agency background a plus.
• Experience with direct response marketing for ecommerce; B2B/Lead Gen a plus.
• Proficiency with Meta and Google Ads for direct response campaigns.
• Experience leading paid advertising strategies and client communications.
• Strong Excel and data analytics skills.

Responsibilities

• Maintain flawless execution across paid advertising platforms with accurate setup and QA.
• Own timelines, budgets, and performance without constant supervision.
• Execute end-to-end campaigns including ad builds, optimizations, and reporting.
• Identify growth opportunities and test hypotheses aligned to client goals.
• Present performance insights clearly and drive data-informed decisions.

Skills

Digital marketing

Direct response

Analytics

Excel

Client facing

Tools

Meta Ads

Google Ads

TikTok Ads

LinkedIn Ads

Pinterest Ads

Shopify

Google Analytics

Job description

Power Digital is seeking a Paid Advertising Specialist to support the execution and performance of paid campaigns for core clients, working closely with lead Strategists or managing end-to-end strategy for a select group.

You’ll optimize campaigns across Meta, Google, TikTok, and more, with a focus on data-driven decisions, reporting, and client communication. This role emphasizes ownership, reliability, and strategic thinking.