Growth-Driven Marketing & Brand Manager (Remote)

LegalMatch.com; United States; Remote; USD 110.000 - 150.000; Vollzeit

Zusammenfassung

LegalMatch.com is seeking a Marketing & Brand Manager (Remote) to drive growth through diverse channels including TV, radio, podcasts, influencer marketing, social media, and AI-assisted voice. This hands-on role tests and scales campaigns to expand reach into untapped markets.

You will lead cross-channel strategies, analyze results, optimize ROI, and collaborate with teams to align marketing with business goals in a dynamic legal tech environment.

Qualifikationen

• Proven experience in online lead generation with direct response focus across traditional and non-traditional channels.
• Strong background in performance marketing, data analysis, and campaign testing.
• Hands-on, test-and-learn mindset with the ability to move quickly.
• Experience managing marketing budgets and driving ROI.
• Excellent communication and leadership skills.

Aufgaben

• Launch and manage lead generation campaigns across TV, radio, podcasts, influencer marketing, digital billboards, social media, and AI-assisted voice channels.
• Continuously test new channels, analyze data, and refine strategies.
• Develop and execute innovative growth-focused marketing plans.
• Optimize campaign performance using A/B testing, audience targeting, and conversion tracking.
• Work cross-functionally to align marketing efforts with business goals.
• Stay ahead of industry trends to identify new expansion opportunities.
• Manage budgets, track ROI, and report on campaign success.

Kenntnisse

Lead generation

Performance marketing

Test-and-learn

Budget management

Communication

Jobbeschreibung

LegalMatch.com is seeking a Marketing & Brand Manager (Remote) to drive growth through diverse channels including TV, radio, podcasts, influencer marketing, social media, and AI-assisted voice. This hands-on role tests and scales campaigns to expand reach into untapped markets.

You will lead cross-channel strategies, analyze results, optimize ROI, and collaborate with teams to align marketing with business goals in a dynamic legal tech environment.