Growth-Driven Digital Marketing Specialist

careers-altorfer; Cedar Rapids (IA); On-site; USD 60,000 - 80,000; Full time

Job summary

Altorfer is seeking a Digital Marketing Specialist to develop and execute digital strategies across advertising, email, content, automation, and social media. You will collaborate across teams to drive lead generation, engagement, and brand awareness for multiple business divisions.

The role requires 3–5 years of hands‑on digital marketing experience, proficiency with Google Analytics and Google Ads, and strong analytical and project management skills.

Qualifications

• 3-5 years of experience in developing and implementing digital marketing strategies.
• Strong proficiency in Google Analytics and Google Ads.
• Knowledge and experience across digital marketing channels and tools; budget management.
• Data-driven decision making with strong analytical skills.
• Experience working with agency relationships and cross‑functional teams.

Responsibilities

• Develop and execute digital marketing strategies to support lead generation, engagement, and brand awareness.
• Manage digital advertising, email marketing, website content, marketing automation, social media, and SEO initiatives.
• Plan and implement campaigns with internal stakeholders to support sales and service growth.
• Analyze campaign performance and customer data to identify opportunities for improvement and maximize ROI.
• Collaborate with teams for strategic communications, creative services, and digital media planning.

Skills

Digital marketing

Analytics

Campaign management

Team collaboration

Project management

Tools

Google Analytics

Google Ads

SEO

Content management systems

HubSpot

Livechat

Job description

Altorfer is seeking a Digital Marketing Specialist to develop and execute digital strategies across advertising, email, content, automation, and social media. You will collaborate across teams to drive lead generation, engagement, and brand awareness for multiple business divisions.

The role requires 3–5 years of hands‑on digital marketing experience, proficiency with Google Analytics and Google Ads, and strong analytical and project management skills.