Growth-Driven Digital Marketing Manager

Qualified Staffing; Flint (MI); Vor Ort; USD 60.000 - 90.000; Vollzeit

Zusammenfassung

Qualified Staffing in Flint, MI is seeking a results-driven Digital Marketing Manager to develop, implement, and optimize online marketing strategies that boost brand awareness, drive website traffic, and generate qualified leads supporting company growth.

You will lead campaigns across search, social, email, and content marketing; collaborate with IT, Sales, Recruiting, and Operations to align goals; analyze performance data to deliver actionable insights and continuous improvement.

Qualifikationen

• Bachelor's degree preferred.
• 3+ years of digital marketing experience with demonstrated success managing online marketing campaigns.
• Experience with search engine optimization, paid search, social media marketing, email marketing, and website analytics.
• Experience with Google Analytics, Google Ads, Meta Business Suite, LinkedIn Campaign Manager, and content management systems is preferred.
• Experience managing multiple projects in a fast paced environment.

Aufgaben

• Develop and maintain positive working relationships with leadership and staff across all departments.
• Partner with internal stakeholders to understand business goals and marketing objectives.
• Analyze website traffic, user behavior, and digital performance metrics to identify opportunities for growth.
• Develop and execute innovative digital marketing strategies that increase brand awareness, website traffic, and lead generation through search engine optimization, paid advertising, email marketing, and content marketing.
• Identify, manage, and optimize social media platforms and other digital channels to promote Qualified Staffing services and strengthen brand presence.
• Oversee the implementation and performance of digital marketing campaigns across multiple channels.
• Track, analyze, and report campaign performance using web analytics and key performance indicators, providing recommendations for continuous improvement.
• Present campaign results and marketing insights to leadership.
• Identify opportunities to improve existing marketing programs while recommending new strategies, technologies, and digital marketing initiatives.
• Ensure all marketing projects are completed on schedule and within budget.
• Collaborate with Information Technology, Sales, Recruiting, Operations, and other departments to support company initiatives and marketing campaigns.
• Assist with the ongoing development, maintenance, and optimization of the company website to improve user experience, search rankings, and conversions.
• Stay current on digital marketing trends, search engine optimization best practices, analytics tools, and emerging technologies.
• Perform other duties as assigned.

Kenntnisse

Digital marketing strategy

Campaign optimization

Analytics interpretation

Cross-functional collaboration

Ausbildung

Bachelor's degree in Marketing/Communications/Business

Tools

Google Analytics

Google Ads

Meta Business Suite

LinkedIn Campaign Manager

Content Management Systems

Jobbeschreibung

Qualified Staffing in Flint, MI is seeking a results-driven Digital Marketing Manager to develop, implement, and optimize online marketing strategies that boost brand awareness, drive website traffic, and generate qualified leads supporting company growth.

You will lead campaigns across search, social, email, and content marketing; collaborate with IT, Sales, Recruiting, and Operations to align goals; analyze performance data to deliver actionable insights and continuous improvement.