Growth Director, B2B Strategy & Client Growth

Dow Jones; New York (NY); Hybrid; USD 170,000 - 190,000; Full time

Job summary

Dow Jones is seeking a Director for Storyful Intelligence to lead B2B business development and client growth. Based in Midtown Manhattan with a hybrid schedule, you will blend data insights with strategic brand communications to grow our client base and expand Storyful Intelligence offerings.

You will present data-driven strategies, collaborate with the SVP, and drive risk and crisis communications, reputation insights, and category growth.

Qualifications

• 12+ years of experience leading a client or team in communications strategy, risk or crisis communications, and research reporting from a top-tier communications, social listening agency, research or consulting firm.
• Deep experience leveraging qualitative and quantitative research, including social listening, market trends, sentiment analysis, competitive intelligence, and consumer insights.
• Executive presence and ability to synthesize data and insights into compelling storytelling and pitches to build trust and new client relationships.
• Ability to think strategically about client needs and offer innovative solutions tailored to business objectives.
• Track record of strong client relationships that drive growth.
• Proven experience using data-driven insights to articulate risks and opportunities for client communications strategy.
• Natural curiosity to stay informed about trends and industry developments to inform growth.
• Team player with cross-functional collaboration skills.
• Willingness to work in our Midtown Manhattan office 3 days each week.

Responsibilities

• Lead Generation & Prospecting: Identify and target new client opportunities using Storyful data and insights, networking, and strategic outreach to PR and communications decision-makers at leading companies.
• Brand & Communications Strategy Development: Create and implement social data-driven reporting and communications strategies, including positioning, risk mitigation, and thought leadership.
• Risk & Crisis Management Communications: Advise clients navigating risk or crisis by delivering Storyful data and insights to guide their communications strategy.
• Client Relationship Conversion: Leverage existing relationships and new prospecting to act as a trusted advisor, combining insights with strategy to drive client success.
• Category Growth Strategy & Execution: Partner with brand and data teams to develop and execute tailored strategies for potential clients and build proposals.
• Strategic Storytelling: Deliver presentations leveraging Storyful reporting to inform client strategy and campaigns.
• Reputation Insights: Provide insights into digital and earned media trends to bolster clients' visibility and market position.

Skills

Lead Generation

Business Development

Client Growth

Strategic Communications

Data Insights

Storytelling

Job description

Dow Jones is seeking a Director for Storyful Intelligence to lead B2B business development and client growth. Based in Midtown Manhattan with a hybrid schedule, you will blend data insights with strategic brand communications to grow our client base and expand Storyful Intelligence offerings.

You will present data-driven strategies, collaborate with the SVP, and drive risk and crisis communications, reputation insights, and category growth.