Growth & Content Strategy Lead, Commerce News & Deals
People Inc.
Don’t send a generic resume — generate a resume and cover letter tailored to this exact role.
Benefits offered by this job
Job summary
People Inc. is seeking a Growth & Content Strategy Manager for Commerce News & Deals in New York City. Hybrid role, with in-office three days per week and up to two remote days.
You will drive audience growth and revenue through search, audience strategy, performance analysis, experimentation, automation, and scalable insights. Reporting to the Director of Growth & Content Strategy, you will partner with editorial and platform teams to identify opportunities, analyze performance, and
Qualifications
- 3–5 years of experience in SEO, audience development, growth strategy, or related field.
- Strong project management with ability to move ideas through execution and measurement.
- Clear, data-driven storytelling for diverse stakeholders.
Responsibilities
- Identify opportunities to grow audience, engagement, and commerce revenue across environments.
- Review performance across organic search, Discover, News, and social channels with actionable analysis.
- Study consumer trends to inform product launches, tentpoles, and seasonal moments.
- Create recurring analyses, dashboards, and reports to guide decisions.
- Build automated workflows and connect data across systems for visibility.
Skills
Tools
Job description
People Inc. is seeking a Growth & Content Strategy Manager for Commerce News & Deals in New York City. Hybrid role, with in-office three days per week and up to two remote days.
You will drive audience growth and revenue through search, audience strategy, performance analysis, experimentation, automation, and scalable insights. Reporting to the Director of Growth & Content Strategy, you will partner with editorial and platform teams to identify opportunities, analyze performance, and
'/%3e%3cpath%20d='M101.744%2012.4726L102.894%2016.1947L99.0021%2013.2201L101.744%2012.4726ZM105.3%208.40937H100.488L99.0026%203.59473L97.5116%208.41047L92.7%208.40385L96.5965%2011.3834L95.1055%2016.1942L99.0021%2013.2196L101.408%2011.3834L105.3%208.40992V8.40937Z'%20fill='white'/%3e%3cdefs%3e%3clinearGradient%20id='paint0_linear_5593_1381'%20x1='90'%20y1='9.44471'%20x2='99'%20y2='9.44471'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%2300AD70'/%3e%3cstop%20offset='0.998594'%20stop-color='%2300B67A'/%3e%3cstop%20offset='1'%20stop-color='%23DCDCE6'/%3e%3c/linearGradient%3e%3c/defs%3e%3c/svg%3e){kind=small}
