Growth-Centric Community & Events Lead (Turkey)

Binance; United States; Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

Work-from-home arrangement

Competitive salary

Company benefits

Job summary

Binance is seeking a highly execution-oriented Community & Events Manager to lead offline activations and local content partnerships in Turkey. The role focuses on planning and delivering events, building partnerships with universities and creators, and driving growth through content-led strategies.

You will manage budgets, coordinate cross-functional teams, and monitor event performance, ensuring high-quality experiences for Turkish users and partners.

Qualifications

• 5+ years of experience in event marketing, community activations, local marketing, creator management, or related roles
• Strong hands-on experience in organizing offline events end to end, including large-scale or flagship events
• Proven ability to manage budgets carefully and efficiently, including supplier coordination, cost tracking, and spending discipline
• Strong understanding of the Turkish market, local culture, and content ecosystem
• Good understanding of how local content and KOL collaboration can support growth
• Experience managing KOLs, creators, or local content partnerships is highly preferred
• Strong execution mindset with the ability to manage multiple moving parts at once
• Strong communication and stakeholder management skills
• Highly organized, proactive, and detail-oriented
• Fluent in Turkish and English
• Experience in crypto, fintech, gaming, entertainment, or internet/platform businesses is a plus

Responsibilities

• Plan, organize, and execute offline events end to end, including meetups, workshops, sponsorship activations, and flagship events
• Manage all key elements of execution, including venues, speakers, partners, suppliers, logistics, budget tracking, and on-site delivery
• Support Binance’s presence in major local events and ensure high execution quality across user-facing activations
• Track attendance, engagement, feedback, and event performance
• Build and maintain relationships with local communities, universities, content creators, strategic partners, and relevant local ecosystems
• Identify local partnership opportunities that can strengthen Binance’s visibility and user reach in Turkey
• Support collaboration opportunities with local organizations, gaming communities, youth groups, and other audience-relevant networks
• Manage relationships with local KOLs and creators, including onboarding, briefing, coordination, and performance follow-up
• Work closely with creators and content partners to ensure local relevance and strong execution quality
• Help shape creator collaboration around key campaigns, events, and growth priorities
• Contribute to a stronger local content engine by identifying voices, formats, and narratives that resonate with Turkish users
• Develop local activations, campaigns, competitions, and educational initiatives that support user acquisition and engagement
• Bring a strong understanding of content-led growth and help translate local user insights into growth opportunities
• Collect and communicate actionable feedback from users and local audiences to internal teams
• Monitor user sentiment, local trends, and recurring issues that may affect campaign performance or market relevance
• Manage community SWAG inventory, stock levels, and local distribution
• Coordinate SWAG needs for events, campaigns, Angels, and internal stakeholder requests
• Track suppliers, logistics, warehouse stock, and distribution
• Track KPIs across event performance, creator/KOL output, and local engagement initiatives
• Prepare regular reports, insights, and post-event summaries
• Work closely with Marketing, Social, Product, BD, Events, Compliance, and other teams to improve local execution quality and user impact

Skills

Event marketing

Community activations

Budget management

Turkish market knowledge

KOL collaboration

Cross-functional teamwork

Turkish & English

Job description

Binance is seeking a highly execution-oriented Community & Events Manager to lead offline activations and local content partnerships in Turkey. The role focuses on planning and delivering events, building partnerships with universities and creators, and driving growth through content-led strategies.

You will manage budgets, coordinate cross-functional teams, and monitor event performance, ensuring high-quality experiences for Turkish users and partners.