B2B Growth Marketing Manager — Remote, Global Impact

Cambly; United States; Remote; USD 6,200 - 10,000; Full time

Benefits offered by this job

Private health insurance

Remote work flexibility

Professional development budget

Mental health support

Job summary

Cambly is seeking a B2B Marketing Manager to lead demand generation and growth in the Turkish market. You will design, execute, and measure multi-channel campaigns, content, events, and ABM to drive qualified leads and revenue. A strong collaboration with Sales, and a data-driven approach are essential.

The role emphasizes remote work within Turkey, a fast-paced startup environment, and opportunities to scale global marketing efforts with a premium network of HR and procurement partnerships.

Qualifications

• Native Turkish and fluent English (C1/C2) for professional global communication.
• 5+ years in B2B marketing with a focus on lead/demand generation and pipeline growth.
• Proven ability to develop yearly marketing plans and budgets.
• Deep understanding of the Turkish B2B landscape and key industry verticals.
• Experience creating compelling B2B content (blogs, case studies).
• Experience planning and executing online and offline B2B events.
• Experience building or executing ABM programs.
• Entrepreneurial spirit with a growth mindset in a fast-paced startup.

Responsibilities

• Own the full development and execution of integrated B2B demand generation campaigns across multiple channels.
• Manage content funnel and create high-value collateral like blog posts and case studies.
• Plan, execute, and measure online and offline events to generate high-quality leads.
• Design and implement ABM strategies with Enterprise Sales to target key accounts.
• Grow the B2B LinkedIn presence and drive lead capture.
• Monitor and report on marketing performance (conversion rates, CPL, pipeline).
• Own the B2B marketing budget and optimize ROI.
• Collaborate with Sales to ensure lead quality and smooth handoffs.

Skills

Turkish proficiency

English proficiency

B2B marketing

lead/demand generation

marketing planning

budget planning

content creation

ABM

Tools

LinkedIn Ads

Job description

Cambly is seeking a B2B Marketing Manager to lead demand generation and growth in the Turkish market. You will design, execute, and measure multi-channel campaigns, content, events, and ABM to drive qualified leads and revenue. A strong collaboration with Sales, and a data-driven approach are essential.

The role emphasizes remote work within Turkey, a fast-paced startup environment, and opportunities to scale global marketing efforts with a premium network of HR and procurement partnerships.