Growth & Adoption PMM - Drive Feature Adoption

Albi; Chicago (IL); Hybrid; USD 110,000 - 140,000; Full time

Benefits offered by this job

Hybrid work

Medical, dental, and vision coverage

401(k) + matching

Flexible PTO

Work-from-anywhere days

Generous parental leave

Regular team events and offsites

Continuing education, mentorship, and

Career development

Job summary

Albi is hiring a Product Marketing Manager to ensure customers realize value from our product and to drive adoption of our core features. You’ll partner with product and CS teams to translate capabilities into compelling messaging and adoption plans that turn usage into measurable outcomes.

You’ll map customer journeys, create in-product guidance, and design the adoption assets for new capabilities. This hybrid, in-office-first role is based in the Chicago area, offering a competitive salary,

Qualifications

• Ownership of outcomes in adoption, activation, usage, and retention with measurable results.
• Natural storyteller with ability to craft compelling messages that drive engagement.
• Deep understanding of how a product moves from idea to launch and in-product moments.

Responsibilities

• Adoption: develop messaging and assets for each new capability to drive adoption.
• The product story: translate Albi's strengths into customer-facing messaging across segments.
• Turning usage into value: read usage signals and deploy nudges or programs at the right moment.
• Feedback Growth Loop: identify patterns to inform marketing optimization and product iterations.
• Fueling new business with the GMM: collaborate to create stories and proof for new restorers.
• Tech stack: optimize tooling with GTM Engineer for insights and adaptive communication.
• Product Lifecycle Plus: iterate messaging based on journey feedback and insights.

Skills

Adoption & retention

Storytelling

Product lifecycle understanding

Analytics

Onboarding / in-app guidance

AI tools

Tools

AI tools

Job description

Albi is hiring a Product Marketing Manager to ensure customers realize value from our product and to drive adoption of our core features. You’ll partner with product and CS teams to translate capabilities into compelling messaging and adoption plans that turn usage into measurable outcomes.

You’ll map customer journeys, create in-product guidance, and design the adoption assets for new capabilities. This hybrid, in-office-first role is based in the Chicago area, offering a competitive salary,