Group Account Director — Commerce Growth & Retail Strategy

twentysix; New York (NY); Hybrid; USD 100,000 - 230,000; Full time

Benefits offered by this job

Competitive benefits

Growth-minded opportunities

Hybrid work model

Job summary

VML, part of WPP, is seeking a Group Account Director in New York to lead the brand’s commerce initiatives across digital and in-store channels. You will drive strategic direction for client programs, coordinate internal teams, and serve as the primary agency contact for senior clients.

We value a strong track record in commerce leadership, Nielsen/IRI familiarity, and exceptional communication. This role offers a hybrid work model with competitive compensation in the US market.

Qualifications

• 10+ years experience in commerce/shopper marketing, agency experience required.
• Proven track record of strategic leadership in commerce, digital, in-store visibility, and shopper marketing.
• Experience with Retail Media Networks, Target (Roundel) required.

Responsibilities

• Oversee and lead the brand’s commerce initiatives (digital and in-store) with strategic direction for the client’s program(s).
• Manage activity workflow and align expectations within the account team.
• Proactively identify opportunities for practice evolution and growth.
• Serve as primary liaison to clients on strategy, service, legal, and policy matters.
• Mentor junior staff and manage staffing/resource allocation.
• Ensure client profitability and track financial forecasting and variance.

Skills

Commerce/Shopper marketing

Agency experience

Retail Media Networks

Strategic leadership

Strong communication

Job description

VML, part of WPP, is seeking a Group Account Director in New York to lead the brand’s commerce initiatives across digital and in-store channels. You will drive strategic direction for client programs, coordinate internal teams, and serve as the primary agency contact for senior clients.

We value a strong track record in commerce leadership, Nielsen/IRI familiarity, and exceptional communication. This role offers a hybrid work model with competitive compensation in the US market.