Google ads manager in edtech

TripleTen; United States; Teletrabalho; USD 55 000 - 83 000; Tempo parcial

Vantagens oferecidas por esta oferta de emprego

Remote work tools provided

Flexible schedule

Resumo da oferta

TripleTen ищет опытного специалиста по платному поиску для глобального портфеля кампаний. Роль удаленная, контракт на неполный рабочий день, гибкий график. Требуется управлять несколькими регионами и языками, достигать результатов в каждой стране.

Вы будете отвечать за P&L по каналам Google Ads, Performance Max, и Shopping, настраивать ставки, архитектуру аккаунтов и аналитику, работать в распределенной международной команде и сообщать о прогрессе руководству.

Qualificações

• 4+ years in paid search, with at least 2–3 years at senior/lead level owning a channel independently.
• Global track record — non‑negotiable.
• You've managed paid search across multiple regions (e.g., North America+EMEA+LATAM/APAC) and multiple languages, with documented results in each.
• Fluent English, working comfortably in a distributed international team.

Responsabilidades

• Full channel P&L for Google Ads Search, Performance Max, Demand Gen, and Shopping/feed-based formats where relevant.
• Bidding and account architecture at scale — value-based bidding, tROAS/tCPA, portfolio strategies, budget pacing, and the account structure that makes them work.
• Geo expansion. Launch and scale new markets: keyword research in-language, localization QA, market-specific landing pages, budget allocation across a global portfolio.
• Measurement and incrementality. Geo‑lift tests, holdouts, MMM inputs, attribution disputes — and the judgment to know when platform‑reported ROAS is lying to you.
• Creative and landing page velocity. Ad copy testing at scale (including AI-assisted production), RSA asset management, and a continuous LP/CRO testing roadmap with design and web.
• Competitive strategy. Brand defense, conquesting, auction insights, and pricing‑pressure response.

Conhecimentos

Paid search

Global experience

Fluent English

Descrição da oferta de emprego

Описание

Tr ipleTen is an EdTech company that designs and runs tech career learning programs for the US and Latin American markets. We've been doing it for over five years, teaching complete beginners — people with no prior tech background — through cohort-based programs built on our own platform and curriculum, developed in partnership with Nebius AI. Our team is fully remote and globally distributed, and we serve a large, active student base across both regions.

Задачи

Full channel P&L for Google Ads Search, Performance Max, Demand Gen, and Shopping/feed-based formats where relevant. Bidding and account architecture at scale — value-based bidding, tROAS/tCPA, portfolio strategies, budget pacing, and the account structure that makes them work rather than fight each other. The signal layer. Offline conversion imports, enhanced conversions, server-side tracking, and CRM-to-Google feedback loops so smart bidding optimizes toward revenue and qualified leads, not top-of-funnel noise. Geo expansion. Launch and scale new markets: keyword research in‑language, localization QA, market‑specific landing pages, budget allocation across a global portfolio. Measurement and incrementality. Geo‑lift tests, holdouts, MMM inputs, attribution disputes — and the judgment to know when platform‑reported ROAS is lying to you. Creative and landing page velocity. Ad copy testing at scale (including AI‑assisted production), RSA asset management, and a continuous LP/CRO testing roadmap with design and web. Competitive strategy. Brand defense, conquesting, auction insights, and pricing‑pressure response.

Требования

4+ years in paid search, with at least 2–3years at senior/lead level owning a channel independently. Global track record — non‑negotiable. You've managed paid search across multiple regions (e.g.,North America+EMEA+LATAM/APAC) andmultiple languages, with documentedresults in each. FluentEnglish, working comfortably in a distributed international team.

Условия

• Competitive compensation.
• Part-time remote contract with a flexible schedule.
• A close-knit, international team of thoughtful and driven professionals.
• All software licenses and remote work tools you need to be successful in a remote working environment (Slack, Miro, Notion, Zoom, etc).