Go-to-Market Marketing Specialist

Cherry Bekaert; Coral Gables (FL); Hybrid; USD 48,000 - 75,000; Full time

Job summary

A leading accounting and consulting firm is seeking a Go-to-Market Marketing Specialist. This role involves supporting marketing initiatives, coordinating events, and creating content. The position offers flexibility to work onsite, hybrid, or remotely within the U.S.

Benefits

Bonuses

Health Coverage

Retirement Plans

Paid Time Off

Qualifications

• Strong collaboration skills and professionalism.
• Ability to manage multiple campaigns and build relationships.

Responsibilities

• Assist in developing multi-channel marketing campaigns.
• Coordinate sponsorships, events, webinars, and podcasts.
• Research industry trends and competitors.

Skills

Collaboration

Communication

Presentation

Attention to Detail

Tools

MS Office

Job description

Join to apply for the Go-to-Market Marketing Specialist role at Cherry Bekaert.

Ranked among the largest accounting and consulting firms in the country and consistently recognized as a Great Place to Work, Cherry Bekaert delivers innovative advisory, assurance, and tax services to our clients. We foster a collaborative environment focused on career growth and professional development.

Our Go-to-Market team seeks a Marketing Specialist with relevant experience. The role offers flexibility to work onsite/hybrid or remotely within the United States.

Role Overview

The GTM Marketing Specialist will support regional and industry marketing initiatives, working closely with managers and cross-functional teams to execute marketing strategies that promote growth, retention, and engagement. Responsibilities include event coordination, content creation, and ROI tracking for targeted industries like Industrial Manufacturing, Consumer Goods, Technology, and Life Sciences.

Key Responsibilities

1. Assist in developing multi-channel marketing campaigns to support strategic objectives.
2. Research industry trends and competitors to inform content ideas.
3. Create marketing assets and update collateral.
4. Coordinate sponsorships, events, webinars, and podcasts.
5. Build stakeholder relationships and collaborate internally.
6. Support additional marketing projects as needed.

Qualifications

• Strong collaboration skills and professionalism.
• Ability to manage multiple campaigns and build relationships.
• Attention to detail with ability to prioritize and meet deadlines.
• Excellent communication and presentation skills.
• Proficiency with marketing tools and MS Office applications.
• Ability to work independently in a virtual environment.

Benefits & Compensation

Competitive salary range: $48,450 - $75,000, based on experience and location. We offer comprehensive benefits including bonuses, health coverage, retirement plans, paid time off, and more.

About Cherry Bekaert

We are a leading assurance, tax, and advisory firm serving clients nationwide and internationally. Visit us at https://www.cbh.com/disclosure/.

Cherry Bekaert is an equal opportunity employer. We value diversity and inclusion in our workforce. For more info, see https://careers.cbh.com/legal-disclosures/.

This role is open for applications for at least five days and may continue until filled. Candidates must be authorized to work in the U.S. as sponsorship is not provided.

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