Go-To-Market Marketing Content Manager

Integrity; Urbandale (IA); Sur place; USD 65 000 - 90 000; Plein temps

Résumé du poste

Integrity Marketing Group is seeking a Marketing Content Manager to own content strategy, editorial planning, CMS governance, and cross-channel execution to support product launches and sales initiatives.

You will lead content development, ensure accuracy and compliance, manage social media calendars, and partner with internal teams to accelerate growth while maintaining brand standards.

Qualifications

• 3-5 years of marketing/communications experience.
• Bachelor’s degree or equivalent combination of education and experience.
• Must display core values and strong communication skills.
• Ability to manage priorities in a fast-paced environment.
• Familiarity with annuity and life insurance concepts is a plus.

Responsabilités

• Lead execution of the full content lifecycle: creation, editorial planning, and distribution across channels.
• Develop and manage a centralized CMS/library; ensure content is organized, compliant and on-brand.
• Build understanding of products, audiences, and channels to create clear, compliant content that drives growth.
• Own social media strategy and content calendars aligned to priorities and performance data.
• Create and manage content supporting go-to-market campaigns, marketing, and sales enablement; ensure accuracy and quality.
• Manage and distribute multi-channel content (email, social, sales materials) with audience focus and compliance.
• Establish CMS governance, taxonomy, workflows, and version control.
• Collaborate with internal teams to ensure timely delivery of initiatives and stakeholder alignment.
• Perform additional duties as assigned.

Connaissances

Excellent written and verbal comms

Attention to detail

Prioritization & multitasking

Stakeholder management

Understanding of insurance concepts (l

Formation

Bachelor's degree in Marketing/Communications or related field

Outils

CMS

Description du poste

Integrity Marketing Group is seeking a Marketing Content Manager to own content strategy, editorial planning, CMS governance, and cross-channel execution to support product launches and sales initiatives.

You will lead content development, ensure accuracy and compliance, manage social media calendars, and partner with internal teams to accelerate growth while maintaining brand standards.