Global Social Platform Lead — Publishing & Growth

MrBeast; Greenville (NC); Hybrid; USD 80,000 - 100,000; Full time

Benefits offered by this job

Competitive Salary

Medical, Dental, Vision insurance

Health Savings Account (HSA)

401(k) plan with match

Flexible vacation & paid holidays

Tech package provided

Relocation assistance with housing for

Job summary

MrBeast seeks a dynamic Platform Manager to own daily publishing and community presence across vertical platforms. You will translate brand strategy into platform-native concepts, drive engagement, and coordinate with Creative, Production, Marketing, and Partnerships to maximize reach.

You will guide tone, timing, and creative direction, ensuring the MrBeast voice remains the most engaging presence online while adapting to fast-changing social landscapes and live moments.

Qualifications

• Experience managing high-profile social accounts for a major brand or media company.
• Strong copywriting, editing, and publishing chops for short-form video platforms.
• Proven ability to translate brand strategy into platform-native concepts.

Responsibilities

• Publish content across primary MrBeast social channels with conviction and speed.
• Maintain brand voice across flagship accounts and emerging platforms.
• Collaborate with analytics and growth teams to align organic and paid strategies.
• Monitor trends and adjust real-time publishing to drive reach and engagement.
• Support content planning, calendars, and live-event coverage.
• Coordinate with Creative, Production, Marketing, Communications, and Partnerships.

Skills

Platform-native expertise

Social publishing

Content strategy

Copywriting

Analytics

Cross-functional collaboration

Real-time decision making

Organizational skills

Communication

Fast-paced adaptability

Tools

TikTok

Instagram

Job description

MrBeast seeks a dynamic Platform Manager to own daily publishing and community presence across vertical platforms. You will translate brand strategy into platform-native concepts, drive engagement, and coordinate with Creative, Production, Marketing, and Partnerships to maximize reach.

You will guide tone, timing, and creative direction, ensuring the MrBeast voice remains the most engaging presence online while adapting to fast-changing social landscapes and live moments.