Global Social Media Manager

Peugeot Sport (Stellantis Motorsport)

Auburn Hills (MI)

On-site

USD 150,000 - 230,000

Full time

4 days ago
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Benefits offered by this job

Health insurance
401k retirement plan match
Paid time off
Tuition reimbursement
Company vehicle lease program

Job summary

Stellantis in Auburn Hills is seeking a Global Corporate Social Media Director to lead worldwide social media strategy, governance, content, publishing, engagement, and digital reputation management across corporate channels.

The role balances strategic leadership with hands-on governance, building capabilities across regions, guiding executive social positioning, and driving measurable outcomes through data-driven KPIs and innovative technologies.

Qualifications

  • Bachelor’s degree in communications, marketing, journalism, public relations, business, or related field; Master’s degree preferred.
  • 10+ years of progressive experience in social media, digital communications, or corporate communications.
  • Proven experience managing executive social media platforms and high-profile corporate reputations.

Responsibilities

  • Develop and execute a comprehensive global corporate social media strategy with objectives aligned to business goals.
  • Establish goals, metrics, and priorities across all corporate social channels.
  • Lead the evolution of the company’s digital voice and audience engagement approach.
  • Identify emerging platforms and trends to maintain leadership in digital communications.
  • Monitor and protect the company’s digital reputation across global platforms.
  • Lead social media response strategies during crises and high-profile events.
  • Provide social media strategy and content development for senior executives.

Skills

Social media expertise
Content strategy
Stakeholder management
Crisis communication
Creative thinking

Education

Bachelor's degree in Communications/Marketing/Journalism/Public Relations/Business
Master's degree preferred

Job description

At Stellantis, we assess candidates based on qualifications, merit, and business needs. We welcome applications from all people without regard to sex, age, ethnicity, nationality, religion, sexual orientation, disability, or any characteristic protected by law. We believe that diverse teams reflect our identity as a global company, enabling us to better address the evolving needs of our customers and care for our future.

About the Role

The Global Corporate Social Media Director is responsible for leading the company's worldwide social media strategy, governance, content, publishing, engagement, and digital reputation management across all corporate channels. This executive will drive a best-in-class social media operation that strengthens the company's reputation, amplifies strategic priorities, supports business objectives, and engages stakeholders across global markets.

Responsibilities
  • Develop and execute a comprehensive global corporate social media strategy aligned with the company's business, brand, and communications objectives.
  • Establish annual goals, performance metrics, and strategic priorities across all corporate social channels.
  • Build capabilities across regions and drive adoption of best practices throughout the organization.
  • Lead the evolution of the company's digital voice, content strategy, and audience engagement approach.
  • Identify emerging platforms, technologies, and trends to ensure continued leadership in digital communications.
  • Establish guidelines, governance rules, and best practices for all regions and brands.
  • Ensure consistency of messaging and brand tone across all social platforms.
  • Support executive communication and social positioning when relevant.
  • Monitor and protect the company's digital reputation across global platforms.
  • Lead social media response strategies during crises, issues, and high-profile events.
  • Provide social media strategy and content development for senior executives.
  • Build executive thought leadership programs that enhance visibility, credibility, and stakeholder engagement.
  • Partner closely with investor relations, brands, marketing and public affairs teams.
  • Strengthen engagement with employees, customers, investors, media, policymakers, industry influencers, and communities.
  • Develop strategies to build advocacy and increase positive sentiment among key stakeholder groups.
  • Establish a data-driven culture focused on measurable outcomes and continuous improvement.
  • Define KPIs and reporting frameworks to assess audience growth, engagement, sentiment, share of voice, executive visibility, and business impact.
  • Deliver regular insights and recommendations to senior leadership.
  • Evaluate and implement emerging technologies, including AI-powered content creation, social listening, analytics, and engagement tools.
  • Identify opportunities to enhance efficiency, creativity, and audience impact.
  • Champion digital innovation across corporate communications.
Qualifications
  • Bachelor's degree in Communications, Marketing, Journalism, Public Relations, Business, or related field; Master's degree preferred.
  • 10+ years of progressive experience in social media, digital communications, corporate communications, or related disciplines.
  • Significant leadership experience within a global corporation, major brand, communications agency, or media organization.
  • Proven experience managing executive social media platforms and high-profile corporate reputations.
  • Preferred industry experience in automotive, mobility, technology, manufacturing, consumer brands, or other complex global industries.
  • Demonstrated success leading teams across multiple geographies and cultures.
  • Experience in an international or global environment.
  • Fluency in English (additional languages are a plus).
Required Skills
  • Strong expertise in social media platforms and digital ecosystems.
  • Content strategy, storytelling, and editorial excellence.
  • Stakeholder management in a global and matrix organization.
  • Crisis communication and reputation management.
  • Creativity combined with strategic thinking.
Preferred Skills
  • Experience in an international or global environment.
  • Fluency in additional languages.
Pay range and compensation package

Comprehensive Health & Well-being Coverage: From your very first day, you’ll have access to medical, dental, vision, and prescription drug coverage — ensuring you and your family stay healthy and protected. Also, our Employee Assistance Program (EAP) offers confidential support for personal and professional challenges, always ready when you need it.

Family Building Benefit: We proudly support all paths to parenthood- including fertility and infertility treatments, adoption services, and gestational surrogacy.

Generous Paid Time Off: We believe in work-life balance. That’s why we offer: 17+ paid holidays, including shut-down from December 24th through New Years Day every year. Vacation, float & wellbeing days, sick time and fully paid parental leave when your family needs you most.

Competitive Retirement Savings Plans: We Help You Plan For The Future With an employer match on contributions to your 401k, Roth, and Catch-Up plans, and an employer contribution, even if you don’t contribute.

Income Protection & Insurance Options: Benefit from both employer-provided and voluntary plan offerings, including life insurance, group accident, critical illness, etc. - supporting the needs of you and your family and ensuring peace of mind.

Company Vehicle Lease Program: Eligible employees and their immediate families can participate in the company vehicle lease program, providing access to Stellantis vehicles with insurance, maintenance, and unlimited miles included. Plus, take advantage of exclusive discounts on Stellantis products.

Support for Your Growth and Giving Back: We believe in investing in your future and your passions: Tuition reimbursement, Student loan refinancing programs, 18 paid volunteer hours each year to make a difference in your community, and so much more!

Equal Opportunity Statement

At Stellantis, we assess candidates based on qualifications, merit, and business needs. We welcome applications from all people without regard to sex, age, ethnicity, nationality, religion, sexual orientation, disability, or any characteristic protected by law. We believe that diverse teams reflect our identity as a global company, enabling us to better address the evolving needs of our customers and care for our future.

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