Global Resource Allocation Lead — Strategy & Growth

Abinbev; New York (NY); On-site; USD 165,000 - 185,000; Full time

Benefits offered by this job

Onsite in New York

Bonus eligible

Medical and dental coverage

401k match

Parental leave

Paid time off

Diversity & inclusion

Job summary

AB InBev is seeking a Global Manager, Resource Allocation to lead strategic analysis of how sales and marketing resources should be deployed across markets, brands, channels, and capabilities. You will connect investment data with brand potential and performance to build actionable allocation options and align leaders globally.

The role sits at the intersection of Strategy, Marketing, Sales, and Finance, requiring strong analytical, storytelling, and stakeholder management skills along with

Qualifications

• Experience in corporate or commercial strategy and resource allocation.
• Strong analytical skills with problem-structuring and scenario development.
• Ability to translate strategy into allocation decisions and present clear recommendations.

Responsibilities

• Lead Global Resource Allocation Strategy.
• Own end-to-end strategic analysis of resource allocation across company, markets, brands, channels and capabilities.
• Translate strategy into allocation principles and decision criteria.
• Develop forward-looking scenarios quantifying trade-offs and funding sources.
• Partner with global and local leaders to shift investments to drive growth.
• Translate strategy into prioritized actions and track implementation and impact.
• Collaborate with Marketing Finance to ensure data quality and comparability.

Skills

Strategic planning

Resource allocation

Marketing analytics

Scenario development

Financial data review

Storytelling & presentation

Stakeholder management

Advanced Excel

Tools

Excel

Think-Cell

Business Intelligence tools

Job description

AB InBev is seeking a Global Manager, Resource Allocation to lead strategic analysis of how sales and marketing resources should be deployed across markets, brands, channels, and capabilities. You will connect investment data with brand potential and performance to build actionable allocation options and align leaders globally.

The role sits at the intersection of Strategy, Marketing, Sales, and Finance, requiring strong analytical, storytelling, and stakeholder management skills along with