Global Public Sector & Defense Marketing Lead

Hewlett Packard Co.; Spring (TX); Híbrido; USD 131 000 - 205 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health insurance

Dental insurance

Vision insurance

Disability insurance

Employee assistance program

Flexible spending account

Life insurance

Parental leave (4–12 weeks)

Paid holidays (11)

Flexible vacation & sick leave

Resumo da oferta

HP Inc. is seeking a highly strategic Principal Marketing Lead for Global Public Sector & Defence to drive global marketing strategy, coordination, and execution across priority public sector and defence markets.

This senior individual contributor will align global public sector priorities, scale regional go-to-market programs, and expand HP’s defence market opportunity across Europe and APJ. You will partner with regional sales, product marketing, and external partners to build campaigns,

Qualificações

• 8–12+ years of B2B technology, public sector, government, or defence marketing experience.
• Proven experience leading global or cross-regional marketing programs.
• Strong experience in go-to-market strategy, integrated campaigns, demand generation, events, ABM, and sales enablement.
• Ability to manage complex cross-functional programs and senior stakeholder communications.
• Excellent written communication, executive presence, project management, and organizational skills.
• Experience managing agencies, vendors, budgets, procurement, and marketing operations.
• Analytical mindset with ability to measure performance and optimize programs.
• Experience marketing to Defence, Aerospace, National Security, Government or Education organizations.
• Familiarity with defence procurement environments across Europe and Asia-Pacific.
• Experience supporting multinational marketing programs across EMEA and APJ.
• Experience with partner, alliance, or channel marketing.
• Knowledge of secure AI, edge computing, cybersecurity, hybrid work, collaboration, or workforce experience technologies.

Responsabilidades

• Define and coordinate Global Public Sector marketing priorities across North America, EMEA, APJ, and other priority regions.
• Lead global defence marketing strategy to grow defence TAM and pipeline across priority markets including United Kingdom, Germany, France, Spain, Australia, New Zealand, Japan, India.
• Lead go-to-market planning across campaigns, launches, initiatives, partner programs, and sales enablement.
• Coordinate planning, timelines, and stakeholder alignment across regions and functions.
• Partner with regional sales, product marketing, and external partners to build campaigns, messaging, events, and ABM programs.
• Manage vendor, agency, and budget relationships to ensure on-time delivery and ROI.
• Drive thought leadership around secure AI, edge computing, cybersecurity, and mission-ready mobility.
• Measure and optimize global marketing impact with regular updates to leadership.

Conhecimentos

Global marketing leadership

Go-to-market strategy

Demand generation

Events & ABM

Sales enablement

Agency management

Analytics & measurement

Public sector marketing

Defence market experience

Cross-regional collaboration

Descrição da oferta de emprego

HP Inc. is seeking a highly strategic Principal Marketing Lead for Global Public Sector & Defence to drive global marketing strategy, coordination, and execution across priority public sector and defence markets.

This senior individual contributor will align global public sector priorities, scale regional go-to-market programs, and expand HP’s defence market opportunity across Europe and APJ. You will partner with regional sales, product marketing, and external partners to build campaigns,