Global Mobile UA Lead - Remote Europe

Bratte; United States; À distance; USD 78 000 - 112 000; Plein temps

Avantages offerts par ce poste

Remote across Europe

Warsaw hub access

Coworking covered

29 days paid leave

Care bonus for benefits that matter to

Hardware you want

Résumé du poste

Bratte is building Animates, an AI companion app with a lifelike character that runs locally on-device and remembers past interactions. It is a small founder-led team with a live product and an organic community, working remotely across Europe.

You will own the paid UA from zero, drive geo × channel × creative testing, set up MMPs and attribution, and track CAC, ROAS and LTV to optimize growth for mobile consumer products, including gaming or entertainment.

Qualifications

• 4+ years in paid UA on mobile consumer products, with gaming or entertainment a plus.
• Hands-on experience with major ad platforms and networks listed above.
• Deep buying experience in Asia/Japan and a feel for global consumer culture including US, Japan, and Korea.

Responsabilités

• Own paid UA from zero, including channel selection, media plan, and budget logic.
• Drive geo × channel × creative × audience testing to find what works.
• Set up MMP, attribution, and cohort analysis; track CAC, ROAS, and LTV honestly.

Connaissances

Paid UA

Mobile advertising

Gaming/entertainment

Global campaigns

Testing strategy

Data-driven

Campaign optimization

Outils

AppLovin

Unity

Moloco

Mintegral

Liftoff

Meta

TikTok

Google App Campaigns

Description du poste

Bratte is building Animates, an AI companion app with a lifelike character that runs locally on-device and remembers past interactions. It is a small founder-led team with a live product and an organic community, working remotely across Europe.

You will own the paid UA from zero, drive geo × channel × creative testing, set up MMPs and attribution, and track CAC, ROAS and LTV to optimize growth for mobile consumer products, including gaming or entertainment.