Global Markets Localization Director

Feeld

United States

Remote

USD 195,000 - 230,000

Full time

14 days+

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Benefits offered by this job

Flexible working hours
Unlimited paid time off
Fully remote working situation
Home office budget
Learning & development budget
On demand therapy sessions
In-person meet ups

Job summary

Feeld is seeking a Director of Global Markets to lead localization and growth across regions while working remotely with the global team. You will shape how Feeld’s identity resonates locally, grounded in research, subcultures, and lived experiences, not templates.

You will partner with Brand, Creative, Product and Data to drive culturally relevant campaigns, expand into new markets, and ensure measurable, sustainable growth for a diverse, global audience.

Qualifications

  • 8+ years in global or regional marketing with leadership experience.
  • Proven ability to build localization strategies across multiple markets.
  • Strong brand-building instincts grounded in culture and identity.

Responsibilities

  • Define and lead our global localization strategy across markets.
  • Collaborate with Data/Research to identify opportunities and targets.
  • Develop native-feeling local marketing plans grounded in insight.
  • Drive expansion into new markets with thoughtful entry strategies.
  • Shape campaigns with Brand/Creative for global halo with local expression.
  • Use markets as testing grounds and feedback loops for global strategy.
  • Understand subcultures to ensure diverse, progressive messaging.
  • Balance brand impact with measurable growth across regions.
  • Build and manage a network of local partners for execution.

Skills

Global marketing
Localization strategy
Brand strategy
Data-driven decision making
Cross-functional leadership
Subcultures knowledge
Partner management

Job description

Feeld is seeking a Director of Global Markets to lead localization and growth across regions while working remotely with the global team. You will shape how Feeld’s identity resonates locally, grounded in research, subcultures, and lived experiences, not templates.

You will partner with Brand, Creative, Product and Data to drive culturally relevant campaigns, expand into new markets, and ensure measurable, sustainable growth for a diverse, global audience.

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