Global Marketing Analytics Lead

Paramount Pictures; Los Angeles (CA); On-site; USD 124,000 - 155,000; Full time

Benefits offered by this job

Generous paid time off

Complimentary streaming subscriptions

Exclusive screenings and events

Job summary

Paramount Pictures is seeking a Senior Manager in Global Marketing & Social Analytics to lead data-driven insights across theatrical campaigns. You will guide analytics, experimentation, and insights development shaping media planning and creative execution for multiple releases.

The role reports to the Executive Director and requires collaborating with creative, digital marketing, and media teams to optimize campaign effectiveness and drive strategic decisions.

Qualifications

• 6+ years in a highly analytical, data-driven environment
• Proven ability to lead analytics and insights projects across global markets
• Strong background in marketing testing frameworks and campaign effectiveness

Responsibilities

• Lead development and execution of data-driven deliverables informing strategic decisions across stakeholders
• Drive complex analyses to optimize global marketing campaign tactics
• Oversee design and analysis of marketing experiments across domestic and international markets

Skills

Data storytelling

Analytics leadership

Marketing analytics

Tableau/PowerBI

Experimentation design

Education

Bachelor's degree in Business/Analytics

Tools

Tableau

Looker

PowerBI

Talkwalker

Sprinklr

Job description

Paramount Pictures is seeking a Senior Manager in Global Marketing & Social Analytics to lead data-driven insights across theatrical campaigns. You will guide analytics, experimentation, and insights development shaping media planning and creative execution for multiple releases.

The role reports to the Executive Director and requires collaborating with creative, digital marketing, and media teams to optimize campaign effectiveness and drive strategic decisions.