Global Integrated Campaigns Architect

Vercel Inc.; New York (NY); Hybride; USD 133 000 - 163 000; Plein temps

Avantages offerts par ce poste

Equity

Healthcare

Mentorship & events

Flexible time off

WFH budget

Home office gear

Résumé du poste

Vercel is seeking an Integrated Campaign Manager to drive global, multi-channel campaigns that build awareness, adoption, and pipeline for the platform and developer tools. You will partner with Product Marketing, Growth, Digital, Field Marketing, and Sales, delivering an integrated motion with anchor days in SF/NYC/Austin.

You will own strategy, planning, and execution from idea to measurement, blending developer storytelling with enterprise messaging for a seamless customer journey.

Qualifications

• 4+ years of B2B marketing experience, including 2+ years leading integrated or demand generation campaigns at a developer tools, cloud infrastructure, or technical software as a service (SaaS) company.
• Owned full-funnel campaigns with pipeline and revenue results you can cite.
• Reported campaign ROI to marketing leadership.

Responsabilités

• Own the strategy, planning, and execution of global integrated campaigns, from big idea through channel activation, measurement, and iteration.
• Translate product and business priorities into campaign narratives and messaging for developers, full-stack teams, product leaders, and enterprise buyers.
• Orchestrate paid, owned, and earned programs with Growth, Digital, and Performance Marketing so every touchpoint tells one story.
• Report on campaign performance across awareness, adoption, and pipeline.

Connaissances

B2B marketing

Integrated campaigns

Campaign performance

ROI reporting

CRM reporting (Salesforce)

Outils

Salesforce

Description du poste

Vercel is seeking an Integrated Campaign Manager to drive global, multi-channel campaigns that build awareness, adoption, and pipeline for the platform and developer tools. You will partner with Product Marketing, Growth, Digital, Field Marketing, and Sales, delivering an integrated motion with anchor days in SF/NYC/Austin.

You will own strategy, planning, and execution from idea to measurement, blending developer storytelling with enterprise messaging for a seamless customer journey.