Global Event Demand Gen Manager

Amazon Web Services (AWS); Seattle (WA); On-site; USD 83,000 - 141,000; Full time

Benefits offered by this job

Health insurance

401(k) matching

Paid time off

Parental leave

Job summary

Amazon Web Services is seeking a seasoned Demand Generation Manager to lead marketing campaigns for AWS events, including AWS Summits, and drive growth across global audiences. You will own strategy through execution, aligning messaging, promotion, and cross-functional enablement to optimize performance and impact.

The ideal candidate brings deep event marketing experience, strong communication skills, and a data-driven mindset to adapt quickly to results and present clear outcomes to senior

Qualifications

• 4+ years of professional marketing experience.
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion.
• Experience using data and metrics to drive improvements.
• Experience using Microsoft Excel to manipulate and analyze data.
• Experience communicating results to stakeholders.

Responsibilities

• Managing integrated demand gen planning, strategy, and execution for multi-channel event campaigns
• Orchestrating cross-functional marketing teams to drive campaign execution and delivery
• Driving audience growth and improving customer engagement for our global events
• Monitoring real-time performance, analyzing registration/ attendance trends and channel metrics, and making data-driven optimization decisions
• Partnering with regional marketing teams to align demand generation messaging and positioning with local customer needs
• Communicating results to leadership and stakeholders

Skills

Demand generation

Event marketing

Cross-functional collaboration

Data-driven analytics

Stakeholder communication

Tools

Marketo

Tableau

Salesforce

Job description

Amazon Web Services is seeking a seasoned Demand Generation Manager to lead marketing campaigns for AWS events, including AWS Summits, and drive growth across global audiences. You will own strategy through execution, aligning messaging, promotion, and cross-functional enablement to optimize performance and impact.

The ideal candidate brings deep event marketing experience, strong communication skills, and a data-driven mindset to adapt quickly to results and present clear outcomes to senior