Global Electronics Product Marketing Manager

3M; Minnesota; On-site; USD 165,000 - 201,000; Full time

Job summary

3M is seeking an Electronics Product Marketing Manager to lead marketing initiatives across the Electronics portfolio, turning technical insights into launch-ready content. Based at the 3M Center in Maplewood, MN, this on-site role requires collaboration with Product, Marketing, Sales, and Engineering teams to drive NPI readiness, product content, and seller enablement.

Travel and relocation may be required.

Qualifications

• Bachelor's degree or higher in Marketing, Business, Communications, Engineering (completed and verified prior to start)
• Three (3) years of combined experience in product marketing, B2B marketing, content development, campaign support, sales enablement, project management in a private, public, government or military environment
• Experience with digital content, websites, campaign assets, webinars, events or partner enablement
• Experience coordinating multiple projects, stakeholders and deadlines
• Ability to interpret technical information and build clear, accurate, audience-relevant messaging
• Strong writing, editing, presentation, organization and attention‑to‑detail skills

Responsibilities

• Plan and execute product marketing initiatives across 3M’s Electronics portfolio
• Collaborate with Product and Portfolio teams, Vertical Marketing, Integrated Marketing, Sales, Application Engineering, Digital, Field and Channel Marketing
• Coordinate NPI launch packages, including target applications and audiences, approved claims, technical proof, comparison content, digital assets, demonstrations, sales guidance and launch‑readiness tracking
• Support Electronics campaigns with accurate product content and proof
• Improve product discovery and content health across websites, Digital Materials Hub, Ask3M, sales tools and other approved repositories
• Develop product toolkits, data sheets, selection guides, FAQs, comparison tools, presentation content and customer‑outreach materials
• Translate product capabilities into customer relevance across display, optical films, bonding, conductives and EMI, assembly, thermal, abrasives and polishing, and validated industrial applications
• Coordinate content development, review, approvals and updates with Integrated Marketing, Digital, Brand, Legal, Regulatory and agency partners
• Support Field and Channel Marketing with approved product content, partner‑ready tools and localization inputs while maintaining product truth and brand consistency
• Track launch milestones, asset completion, content utilization, product‑content health and marketing performance, and recommend improvements
• Manage assigned projects and budgets with attention to timing, quality, usability and follow‑through
• Maintain knowledge of Electronics customers, applications, competing solutions and market trends

Skills

Product marketing

B2B marketing

Content development

Campaign support

Sales enablement

Project management

Stakeholder coordination

Education

Bachelor's degree in Marketing, Business, Communications, Engineering

Tools

CRM platforms

Content management

Marketing automation

Microsoft Office

Job description

3M is seeking an Electronics Product Marketing Manager to lead marketing initiatives across the Electronics portfolio, turning technical insights into launch-ready content. Based at the 3M Center in Maplewood, MN, this on-site role requires collaboration with Product, Marketing, Sales, and Engineering teams to drive NPI readiness, product content, and seller enablement.

Travel and relocation may be required.