Global Digital Marketing Lead (Remote)

Delicato; Napa (CA); À distance; USD 120 000 - 180 000; Plein temps

Résumé du poste

Delicato is seeking a Temporary International Digital Marketing Manager for the Napa, CA area. This remote-friendly role partners with the International VP and cross-functional teams to develop and execute social media and digital strategies for Delicato’s international portfolio.

The role focuses on cross-platform strategy, brand consistency, and ROI across digital channels. The ideal candidate will drive consumer engagement and coordinate with agencies and internal teams to deliver integrated

Responsabilités

• Drive the international digital marketing agenda to grow e-commerce and ensure a seamless consumer experience.
• Ensure brand visuals and voices are communicated across digital channels and guide external agencies.
• Own the international team's social media and digital asset strategy and delivery.
• Serve as Social Media Subject Matter Expert for internal international and trade teams.
• Drive strategy across social channels for all brands in the international portfolio.
• Manage outside agencies and ensure ROI while maintaining brand standards.
• Provide strategic direction and collaborate with stakeholders to ensure 360-degree digital programming.
• Stay ahead of digital platforms and optimize presence on apps and websites; report findings to stakeholders.
• Synthesize insights into frameworks that inform strategy and business decisions across brands.
• Advocate for brands as liaison between U.S. National Marketing, Trade Marketing, and International teams.
• Create and maintain brand standards and annual plans with clear positioning and execution guidelines.
• Partner with U.S. National Marketing on strategic plans by analyzing product, category, consumer, and market dynamics.
• Establish and deliver integrated promotions and education materials engaging consumers, distributors, and partners.

Connaissances

Social media strategy

Digital advertising

Analytics

Brand stewardship

Agency management

Cross-functional collaboration

Description du poste

Delicato is seeking a Temporary International Digital Marketing Manager for the Napa, CA area. This remote-friendly role partners with the International VP and cross-functional teams to develop and execute social media and digital strategies for Delicato’s international portfolio.

The role focuses on cross-platform strategy, brand consistency, and ROI across digital channels. The ideal candidate will drive consumer engagement and coordinate with agencies and internal teams to deliver integrated