Global Communications & Brand Director (Hybrid)

Akeneo; Boston (MA); Hybrid; USD 150,000 - 180,000; Full time

Benefits offered by this job

Hybrid work model

Flexible hours

Work from Anywhere up to 30 days/yr

Home office budget $600

Commuting allowance $80/mo

Parental leave program

Volunteer days (2 paid)

Job summary

Akeneo, a leader in AI-powered Product Data Platforms, seeks a Communications & Brand Director in the US to shape narrative, manage executive communications, and lead PR, analyst relations and media outreach. You will own messaging across markets, collaborate with the CEO and executive team, and drive global storytelling with agency support.

You will run a program spanning earned media, video, and thought leadership, with a focus on the US market while preserving a cohesive global brand.

Qualifications

• Substantial experience in communications, ideally in B2B software, with a track record in the US market and a network of US media, analysts and influencers
• Hands-on approach to leading PR agencies, managing design agencies and brand; while writing and editing key content yourself
• Experience building a thought leadership program, including video, and placing executives in leading media, podcasts and conferences
• Analyst relations experience in enterprise software, including formal evaluation cycles
• Hands-on experience building AI workflows for yourself or your team, with curiosity and a willingness to go further

Responsibilities

• Shape the story: define key themes, plan global announcements, tailor to local media, build executive profiles, deliver flagship pieces, own the communications budget and report results
• Build relationships that matter: write, pitch and nurture journalists, analysts and influencers across commerce, retail and product data, grow US footprint
• Lead our agencies and brand: guide PR and design agencies across regions, set objectives, brief on moments and ensure brand guidelines
• Advise and protect: be a trusted voice for messaging, timing and reputation, including crisis communications

Skills

Storytelling

Media relations

Executive communication

Agency management

Analyst relations

Writing & editing

AI workflows

Public speaking

English fluency

Job description

Akeneo, a leader in AI-powered Product Data Platforms, seeks a Communications & Brand Director in the US to shape narrative, manage executive communications, and lead PR, analyst relations and media outreach. You will own messaging across markets, collaborate with the CEO and executive team, and drive global storytelling with agency support.

You will run a program spanning earned media, video, and thought leadership, with a focus on the US market while preserving a cohesive global brand.