Global Campaigns Lead — Consumer Marketing

LVMH Group; San Francisco (CA); On-site; USD 90,000 - 138,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

401(k) matching

Paid time off

Employee discounts

Life insurance

Disability insurance

Flexible spending accounts

Job summary

Benefit Cosmetics in San Francisco is seeking a Manager to lead Global GTM strategy development and execution for Benefit campaigns. Onsite at HQ 3x per week, you’ll partner with regional markets to deliver globally aligned, culturally resonant campaigns.

Translate insights into storytelling and empower cross-functional teams across digital, ecommerce, and retailer channels. The role requires 5+ years in global brand/omnichannel marketing, a marketing degree (MBA preferred), and a strong pulse

Qualifications

• Bachelor’s degree in Marketing or related field; MBA preferred.
• 5+ years of experience in global brand, product, or omnichannel marketing (beauty or CPG preferred).
• Knowledge of influencer and earned media strategies, with experience partnering with PR and digital teams.
• Strong pulse on the beauty industry—staying ahead of what leading brands, influencers, and cultural voices are talking about (TikTok and other key platforms).
• Experience with retail and trade marketing, ensuring in-store and retailer channels are fully leveraged.

Responsibilities

• Support the Director, Global Campaigns in leading cross-functional global departments in developing and executing all Go-to-Market Toolkits.
• Partner across functions to connect upstream category, product, and consumer insights with downstream campaign development and market activation.
• Drive a more effective briefing process with clear, insight-led briefs for creative and cross-functional partners.
• Own briefs for innovations and core campaigns, coordinating with regional marketing for input and alignment.
• Track campaign performance and share actionable recommendations to improve future plans and results.

Skills

Influencer marketing

Earned media strategies

Retail marketing

Omnichannel marketing

Global brand experience

Education

Bachelor's degree in Marketing or related field

MBA preferred

Job description

Benefit Cosmetics in San Francisco is seeking a Manager to lead Global GTM strategy development and execution for Benefit campaigns. Onsite at HQ 3x per week, you’ll partner with regional markets to deliver globally aligned, culturally resonant campaigns.

Translate insights into storytelling and empower cross-functional teams across digital, ecommerce, and retailer channels. The role requires 5+ years in global brand/omnichannel marketing, a marketing degree (MBA preferred), and a strong pulse