Global Brand PR Director & Celeb Media Strategy

Authentic Brands Group; Los Angeles (CA); In loco; USD 62.000 - 76.000; Tempo pieno

Descrizione del lavoro

Authentic Brands Group in Los Angeles is seeking a senior PR and communications professional to lead brand PR strategies across the portfolio and build relationships with media, celebrities, and influencers. You’ll craft pitches, coordinate events and interviews, and partner with marketing teams to amplify brand placements globally.

Ideal candidates have 8+ years in PR, deep media networks, and a track record of executing 360° campaigns for athletic, fashion and lifestyle brands.

Competenze

• A proactive and inventive storyteller who initiates creative ideas and identifies brand-right opportunities that support the marketing strategy and brand goals.
• Proven track record of leading and executing 360 integrated PR and comms strategies for large-scale global brands in athletic, fashion and lifestyle.
• Ability to build strong relationships with celebrities, talent, producers, publicists, agents and managers, plus production staff and executives.
• Strong editorial relationships across top-tier media in active, sports, fashion, footwear, entertainment and lifestyle.
• Excellent ability to track and prioritize daily, weekly and seasonal deadlines in fast-paced environments.
• 8+ years of experience working in PR and communications, with talent experience a must.

Mansioni

• Lead the implementation and amplification of brand PR strategies across the Authentic brand portfolio.
• Cultivate media, stylist and celebrity relationships to maximize brand placements across broadcast, TV/Film, digital, social and print.
• Draft and distribute brand communications for partnerships, campaigns, product launches and events.
• Utilize media monitoring tools to track coverage and build targeted media lists.
• Coordinate with Brand Marketing to ensure timely dissemination of brand highlights to internal and external partners worldwide.
• Manage key media opportunities, interviews, shoots, and appearances.

Conoscenze

Storytelling

PR strategy

Celebrity relationships

Media relations

Editorial relationships

Time management

Deadline-driven

Fashion/lifestyle brand experience

Descrizione del lavoro

Authentic Brands Group in Los Angeles is seeking a senior PR and communications professional to lead brand PR strategies across the portfolio and build relationships with media, celebrities, and influencers. You’ll craft pitches, coordinate events and interviews, and partner with marketing teams to amplify brand placements globally.

Ideal candidates have 8+ years in PR, deep media networks, and a track record of executing 360° campaigns for athletic, fashion and lifestyle brands.