Senior Publicist - Remote PR Campaign Leader

BPM-PR Firm; Los Angeles (CA); Ibrido; USD 90.000 - 140.000; Tempo pieno

Vantaggi offerti da questo lavoro

Professional development

Flexible work from home options

Collaborative environment

Descrizione del lavoro

BPM-PR Firm in Los Angeles is seeking a Senior Publicist to lead strategic PR campaigns, secure high-profile media coverage, and build strong relationships with journalists and influencers across industries. You will report to the Department Director and drive brand awareness for multiple clients.

The role requires a proven track record in media relations, exceptional storytelling, and the ability to manage multiple projects.

Competenze

• Bachelor's degree in Public Relations, Communications, Journalism, or related field.
• Minimum of 5 years of experience in public relations or journalism, with a focus on media relations.
• Proven track record of securing high-profile media placements.
• Excellent written and verbal communication skills.
• Strong media relationships across various industries.
• Ability to work independently and manage multiple projects simultaneously.
• Creative thinker with a passion for storytelling and brand building.
• Proficiency in media monitoring and measurement tools.
• Experience with crisis communication and issues management is a plus.
• Firm experience is required.

Mansioni

• Develop and execute strategic PR campaigns to meet client objectives and goals.
• Liaise on a daily basis with clients, in-house publicists, and the media.
• Outreach to build new relationships and network within the media.
• Monitor the media for opportunities for clients.
• Monitor the media for closed media placements.
• Use system databases and systems to pull researched media lists and continuous online research for new build new media relationships.
• Work as part of a department account team to develop client proposals and implement PR activity strategies.
• Create monthly PR plans and strategies to guide campaign execution and ensure alignment with client goals.
• Create timely media angles and pitches for responsive news, leveraging current events and trends to secure media coverage.
• Manage and track media samples, ensuring accurate inventory, timely distribution, and effective follow-up on all samples.
• Communicate daily with the team to coordinate efforts, share updates, and effectively manage client workloads.
• Prepare regular client reports and attend client meetings.
• Create press releases and pitch letters, crafting compelling narratives to attract media attention and secure coverage for clients.
• Assist in researching, writing, and distributing press releases to targeted media.
• Promote news stories and features to the media.
• Collate, analyze, and evaluate incoming media coverage.
• Ensure all media coverage is correct and communicate media placements ongoing to clients
• Assist in event creation, including press conferences and on-site events for fashion, beauty, entertainment, and general promotions.
• Attend and promote client events to media and networks.
• Coordinate and manage client sample mailings.
• Undertake research for client strategy, press releases, media strategies and present to potential new clients.
• Manage the PR & Client aspect of possible crisis situations.
• Manage department interns.
• Prepare regular client reports and attend client meetings.

Conoscenze

Media relations

Communication skills

Relationship building

Storytelling

Crisis communication

Formazione

Bachelor's degree in Public Relations/Communications/Journalism

Strumenti

Media monitoring tools

Descrizione del lavoro

BPM-PR Firm in Los Angeles is seeking a Senior Publicist to lead strategic PR campaigns, secure high-profile media coverage, and build strong relationships with journalists and influencers across industries. You will report to the Department Director and drive brand awareness for multiple clients.

The role requires a proven track record in media relations, exceptional storytelling, and the ability to manage multiple projects.