Global Brand Partnerships Lead — Licensing & Strategy

CROCS

Broomfield (CO)

Hybrid

USD 110,000 - 120,000

Full time

10 days ago
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Benefits offered by this job

Medical, dental, and vision coverage
401(k) with company match
Paid time off

Job summary

Crocs, Inc. seeks a Manager Global Brand Partnerships to lead licensing and brand partnership strategies across entertainment, sports, gaming, and lifestyle sectors.

You will oversee product strategy, roadmap, and commercialization with external partners, aligning brand priorities with Crocs' growth objectives. You will build cross-functional collaboration across Design, Marketing, Merchandising, and Product Development, coach teams, travel domestically and internationally, and shape future

Qualifications

  • Bachelor's degree in business/marketing, merchandising, product management, or equivalent.
  • 5-7 years of licensing, brand partnerships, product management, merchandising, or category management experience.
  • Previous people leadership experience with ability to coach and develop talent.
  • Experience managing entertainment, sports, gaming, lifestyle, or consumer brand partnerships.

Responsibilities

  • Lead and develop a team responsible for delivering licensed product assortments and partner management.
  • Build seasonal and long-range product roadmaps translating partnership strategies into actionable plans.
  • Own end-to-end product execution from briefing to commercialization across categories and markets.
  • Leverage consumer, competitive, and business insights to drive product decisions and optimize revenue and margins.
  • Build strong relationships with licensors and external partners to align priorities and unlock opportunities.
  • Identify new partnership opportunities across entertainment, sports, gaming, lifestyle and culture platforms.
  • Collaborate with Marketing, Design, Product Development, and Merchandising to deliver best-in-class product.
  • Coach and develop talent, fostering accountability and cross-functional collaboration.

Skills

People leadership
Product management
Brand partnerships
Data-driven decisions
Cross-functional collaboration
Strategic thinking

Education

Bachelor's degree in business/marketing/merchandising/product management

Job description

Crocs, Inc. seeks a Manager Global Brand Partnerships to lead licensing and brand partnership strategies across entertainment, sports, gaming, and lifestyle sectors.

You will oversee product strategy, roadmap, and commercialization with external partners, aligning brand priorities with Crocs' growth objectives. You will build cross-functional collaboration across Design, Marketing, Merchandising, and Product Development, coach teams, travel domestically and internationally, and shape future

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