Global Brand Manager – Premium Spirits & RTD Strategy

Suntory Global Spirits; New York (NY); On-site; USD 110,000 - 125,000; Full time

Benefits offered by this job

Annual bonus

401K match

Profit sharing

Medical benefits

Wellness benefits

Relocation assistance (not guaranteed)

Job summary

Suntory Global Spirits seeks a consumer marketing professional to drive global brand strategy and programs for Jim Beam across bottle spirit and RTD lines. You will work with local teams and external agencies to translate global programs into market actions and launches.

This role emphasizes collaboration with Innovation, Sales, and Finance, while shaping brand experiences, digital campaigns, and ROI-focused initiatives across markets.

Qualifications

• 4–6 years of consumer marketing experience.
• University degree; MBA preferred.
• Strong project and stakeholder management across a global organization.
• Experience leveraging digital marketing ecosystems (social, digital campaigns) and AI tools.
• Agency management experience or heavy external agency engagement.
• Self-starter who thrives in a fast-paced environment and can handle ambiguity.
• Excellent written and verbal communication with strong analytical skills.
• Strategic thinker with ability to translate insights into brand ideas.

Responsibilities

• Support global strategy and programs for Jim Beam's full bottle and RTD portfolio.
• Collaborate with local marketing teams and external agencies worldwide.
• Engage with GBH leadership and cross-functional partners (Innovation, Supply Chain, Finance, PR).
• Lead brand experience plans, digital and social touchpoints, and ROI evaluation.
• Assist annual brand planning and delivery with market-specific adaptations.

Skills

Consumer marketing

Project management

Stakeholder management

Digital marketing

Agency management

Strategic thinking

Analytical abilities

Communication

Education

MBA preferred

University degree

Tools

AI marketing tools

Job description

Suntory Global Spirits seeks a consumer marketing professional to drive global brand strategy and programs for Jim Beam across bottle spirit and RTD lines. You will work with local teams and external agencies to translate global programs into market actions and launches.

This role emphasizes collaboration with Innovation, Sales, and Finance, while shaping brand experiences, digital campaigns, and ROI-focused initiatives across markets.