Global Brand & Experiential Marketing Director

Teads; New York (NY); On-site; USD 120,000 - 150,000; Full time

Job summary

Teads is seeking a Director of Global Brand & Experiential Marketing in New York to lead brand experiences across touchpoints and partnerships. You will shape strategy, manage major tentpoles, and ensure events align with corporate goals and ROI.

You will work with executive leadership, sales, and regional marketing teams to deliver measurable brand impact. The role requires 8–10 years in brand/experiential marketing, plus strong budget and cross-functional leadership skills.

Qualifications

• 8–10 years of progressive experience in brand marketing, event production, or experiential marketing, ideally within AdTech, SaaS, media, or agency settings.
• Proven track record managing flagship industry events or major brand activations from concept to post-event reporting.
• Experience navigating fast-paced, corporate environments with leaders wearing multiple hats.
• Portfolio or case studies showing measurable business outcomes from past activations and campaigns.

Responsibilities

• Create brand experience strategies aligned with business goals.
• Lead major experiential marketing initiatives, including industry events and proprietary activations.
• Develop creative briefs and work with internal teams and agencies on campaigns.
• Serve as liaison between brand team and leadership, ensuring alignment with goals.
• Drive global brand strategy and budget forecasting / tracking.
• Ensure initiatives are delivered on budget and measure ROI.

Skills

Brand marketing

Experiential marketing

Event production

Budget management

Vendor negotiation

Team leadership

Cross-functional collaboration

Job description

Teads is seeking a Director of Global Brand & Experiential Marketing in New York to lead brand experiences across touchpoints and partnerships. You will shape strategy, manage major tentpoles, and ensure events align with corporate goals and ROI.

You will work with executive leadership, sales, and regional marketing teams to deliver measurable brand impact. The role requires 8–10 years in brand/experiential marketing, plus strong budget and cross-functional leadership skills.